Alternatives Product Team Marketing Content Manager and RFP Writer, AVP

Position Overview
State Street's Alternatives Product organization including Private Credit, Private Equity, Real Assets, Hedge and TA / Wealth Distribution is seeking a highly motivated, AI-enabled content and marketing professional to support the growth, positioning, and commercialization of our global Alternatives business.
This role sits within the Alternatives Product team and serves as a strategic partner to Product Management, Sales, Client Coverage, and Marketing. The successful candidate will help bring our product strategy, capabilities, and differentiation to life through compelling content, visual storytelling, digital media, thought leadership, sales enablement materials, and client communications.
We are seeking an individual who combines exceptional writing and communication skills with creativity, business acumen, technical curiosity, and a strong understanding of alternative investments. The ideal candidate is AI-native, highly organized, intellectually curious, and capable of transforming complex investment servicing, technology, operational, and regulatory concepts into clear, impactful content for clients, prospects, and internal stakeholders.
This is not a traditional proposal-writing role. While RFP/RFI proposals and due diligence support will be part of the position, the primary focus is helping the Alternatives Product organization communicate, market, and commercialize its strategy, capabilities, and solutions.
Primary Responsibilities
Product Marketing & Commercialization
Partner with Alternatives Product leaders to develop and execute product marketing strategies and communications.
Create compelling content that supports commercialization efforts across State Street's Alternatives platform.
Translate complex product, technology, servicing, and operational capabilities into client-facing value propositions.
Support product launches, strategic initiatives, and go-to-market activities.
Develop messaging that clearly differentiates State Street in the alternatives marketplace.
Content Development & Thought Leadership
Create presentations, pitch books, sales collateral, client communications, white papers, articles, executive briefs, videos, and digital content.
Develop thought leadership and market commentary on trends across alternative investments.
Conduct industry and competitor research to inform content development.
Build narratives tailored to asset managers, asset owners, wealth platforms, family offices, general partners, and institutional investors.
Sales Enablement & Strategic Pursuits
Support RFPs, RFIs, DDQs, and strategic sales pursuits.
Develop executive summaries, value propositions, and customized pursuit materials.
Coordinate with Product, Sales, Legal, Operations, and Technology teams to gather information and ensure accuracy.
Maintain content repositories and reusable sales enablement materials.
AI-Enabled Content Creation
Leverage generative AI tools to improve content quality, speed, scalability, and consistency.
Use AI technologies to create written content, presentations, infographics, videos, digital media, and other marketing assets.
Develop prompt frameworks and content workflows that improve productivity across the Product organization.
Stay current on emerging AI technologies and identify opportunities to improve marketing and content development processes.
Visual Storytelling & Digital Content
Design professional, executive-level presentations and visual communications.
Develop infographics, process diagrams, workflows, charts, animations, and video content that simplify complex concepts.
Produce content that effectively combines strong design principles with commercial messaging.
Ensure consistency with State Street branding while introducing creative and innovative communication approaches.
What We Value
Alternatives Industry Expertise
Experience across alternative investment asset classes is highly important. The successful candidate should understand the evolving private markets and alternatives ecosystem and be able to communicate investment structures, fund operations, servicing models, investor requirements, and industry trends across these markets.
Asset Class / Structure
Relevant Knowledge
Private Equity
Buyout, growth equity, venture capital, co-investments, and related fund structures.
Private Credit
Direct lending, opportunistic credit, distressed credit, private debt, and credit fund servicing needs.
Real Estate
Closed-end and open-end real estate strategies, property-level and fund-level considerations.
Infrastructure
Long-duration infrastructure funds, renewables, transportation, utilities, and related investment structures.
Hedge Funds
Liquid alternatives, multi-strategy structures, investor reporting, and operational requirements.
Fund of Funds
Look-through reporting, allocations, underlying manager data, and multi-layered investment structures.
Secondaries
LP-led and GP-led transactions, continuation vehicles, strip sales, and complex transfer mechanics.
Evergreen & Semi-Liquid Funds
Perpetual-life products, subscription/redemption mechanics, valuation cycles, and investor experience.
Interval Funds / ELTIFs / LTAFs
Retail and wealth-oriented alternative product structures and related distribution considerations.
Digital Assets & Tokenized Structures
Emerging structures, tokenization themes, digital investor servicing, and data-enabled ownership models.
Skills & Capabilities
Exceptional writing, editing, and storytelling abilities.
Strong presentation design and visual communication skills.
Demonstrated experience using AI tools to create and enhance business content.
Ability to