Lead Analyst, Roundel - Performance & Insights

The pay range is $115,000.00 - $206,000.00
Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.
About Us:
Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here
Roundel is Target’s entry into the media business; an advertising sell-side business built on the principles of first party (people based) data, brand safe content environments and proof that our marketing programs drive business results for our clients. We operate with the ethos of trust and transparency and that media works best when it works in everyone’s best interest. At the very root of that, Roundel is here to drive business growth for our clients, and redefine “value” in the industry by solving core industry challenges vs. copy current industry methods of operation. We are here to drive a key growth initiative for Target and to lead the industry to a better way of operating within the media marketplace.
As a Lead Analyst on the Performance and Insights team, you will engage directly with one of Roundel's largest, multifaceted clients to show how their media investments are performing and driving their overall business at Target, identify ways to optimize and grow their media investment, bring innovation to clients, and elevate their understanding of the Target guest. As a critical thought partner, you will be relied upon to be a strategic data and media expert supporting vendor, merchandising and marketing priorities. This position reports to a Senior Manager, Performance and Insights. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.
About You:
Minimum 7 years of proven digital media analytics or consulting, marketing experience or equivalent experience engaging directly with clients
Strong analytical skills to uncover the drivers of performance with the ability to communicate findings and recommendations to internal partners and clients in a clear, concise way
In-depth understanding of the digital media marketplace, including proven experience with incrementality and multi-touch attribution methodologies
Ability to operate seamlessly in a matrixed environment, including close partnership with the Sales organization
Methodical, well-organized, and detail-oriented with passion to drive results and thrive in an ambiguous environment
Excellent written and verbal communication skills
Advanced knowledge of Microsoft Excel and PowerPoint
Experience with data visualization tools (Domo, Data Studio, Tableau)
Experience with web analytics tools (Adobe Analytics, Google Analytics, Webtrends)
Primary clients for this position are located across several markets, including Chicago, New York City, Atlanta, Los Angeles, and Minneapolis. Preference for candidates to be based in one of these locations as role requires frequent travel to support local clients. There will be no relocation offered for this position.
Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_E
Americans with Disabilities Act (ADA)
In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.