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About the role
We’re looking for a passionate Integrated Marketing Manager II to manage and run a range of brand and marketing campaigns across Uber and Uber Eats. In this role you will manage creative & media agencies to deliver world-class integrated marketing plans and campaigns that not only create brand impact, but also drive growth for Uber’s various products and brands. You will report directly to the Head of Integrated Marketing and will work collaboratively with cross-functional partners across the organization, including Comms, Media, Data Science, Performance Marketing and more. This is a unique opportunity to join an exceptional team in a fast-paced and rewarding environment.
What you’ll do
Campaigns Strategy & Execution: Lead the strategy behind each campaign, ensuring strong briefs and clear process. Oversee the development of each campaign, pushing to ensure work reaches the highest caliber. Clear roadblocks and solve problems, ensuring the pace of work is maintained and campaigns launch on time.
Agency & Creative Management: Work directly with multiple agencies, internal creative, production, business affairs, and communications to build break-through, consumer-centric work.
Media Planning: Partner with our internal media team to evaluate and build efficient and effective media plans through our Media agency.
Measurement: Work with Data Science, Research & Insights, and Media teams to define the measurement strategy and approach for campaigns. Review campaign performance, identify learnings, build actionable insights and socialize results to ensure continuous improvement.
Business Integration: Serve as a strategic partner to the Operations teams, helping to bring a brand/consumer lens to key business discussions while ensuring that campaigns are driving business priorities and growth.
Budget Management: Oversee a significant marketing/media budget for each IMC. Work closely with Marketing Ops and Finance on an ongoing basis to ensure forecasts are accurate and work is on budget.
Basic Qualifications
7+ years of consumer marketing, brand marketing, or related experience with recognized/leading brand
Bachelor's degree in Marketing, Business or similar, and a demonstrated ability in quantitative fields
Preferred Qualifications
Proven track record of delivering successful and breakthrough work, with a high bar for quality, productivity, and delivering results
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