Marketing Manager

Company Description Tesla Transformers Global Private Limited is a growing organization in the power and electrical equipment sector, with a focus on manufacturing and supplying transformer solutions to a wide range of industrial and commercial clients. The company emphasizes quality, reliability, and innovation in its products and services to meet evolving market demands. Team members collaborate across engineering, operations, and commercial functions to deliver projects on time and within specification. The organization values integrity, customer orientation, and continuous improvement, offering opportunities for professional development and increased responsibility. The Bhopal location serves as a key hub for operations and client engagement.
Role Description This is a full-time, on-site Marketing Manager role based in Bhopal. The Marketing Manager will plan, develop, and execute marketing strategies to strengthen the company’s brand, generate qualified leads, and support sales targets in the transformer and power equipment market. Daily activities include managing campaigns (digital and traditional), overseeing marketing collateral and content, coordinating with the sales and technical teams, and tracking performance metrics to optimize marketing activities. The role involves market research, competitor analysis, pricing and positioning input, and participation in industry events, trade shows, and client presentations. The Marketing Manager will also manage relationships with external agencies and vendors, ensure consistent brand messaging across channels, and prepare regular reports and dashboards for leadership.
Qualifications
Strong marketing strategy and planning skills, with experience in developing and executing integrated marketing campaigns.
Proficiency in digital marketing tools and channels (such as social media, email marketing, SEO/SEM, and website management) to support lead generation and brand awareness.
Experience in content development and collateral creation, including brochures, presentations, case studies, and sales support materials.
Ability to conduct market research and competitor analysis, interpret data, and translate insights into actionable marketing plans.
Solid project management, organizational, and time management skills, with the ability to handle multiple initiatives simultaneously.
Strong communication and interpersonal skills, with the ability to collaborate effectively with sales, engineering, and leadership teams.
Bachelor’s degree in Marketing, Business Administration, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
Relevant experience in industrial, manufacturing, or power/energy sector marketing is highly beneficial.
Comfort with using CRM and analytics tools, and proficiency in common office software (such as spreadsheets, presentations, and word processing).
Demonstrated ability to work on-site in Bhopal and engage with clients, vendors, and internal stakeholders as needed.

Work arrangement
No