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About the role
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We’re Hiring: Social Media & PR Manager
MS Wave Studio | Architecture & Interiors | Kolkata
Do you know how to make great design impossible to ignore?
MS Wave Studio is looking for a Social Media & PR Manager to shape how our work is seen, understood and remembered.
We’re looking for someone who doesn’t just know how to post on Instagram — but understands design, storytelling, visual language and luxury branding.
Someone who can look at an architectural project and see not just a beautiful photograph, but a story worth telling, a reel worth creating and an editorial opportunity worth pitching.
✦ What you’ll do
SOCIAL MEDIA & CONTENT
• Build and execute the studio’s social media strategy.
• Develop monthly content calendars for Instagram and other relevant platforms.
• Conceptualise and create Reels, Stories, carousels and posts around our projects.
• Turn project photography, videos, site visits, design details and behind-the-scenes moments into compelling content.
• Develop content that communicates the thought, materiality and philosophy behind our designs.
• Write sophisticated, engaging captions that reflect our brand voice.
• Stay relevant to emerging formats and trends without compromising a premium design aesthetic.
• Manage scheduling, publishing and day-to-day social media activity.
• Track performance and use insights to continuously improve our content.
• Coordinate with photographers, videographers and the design team to create strong visual assets.
PR, PUBLICATIONS & EDITORIAL
This role goes beyond social media.
You will help take our projects from the studio to the pages of leading design and lifestyle publications.
• Build relationships with editors, journalists, design writers and media professionals.
• Identify the right publications and editorial opportunities for our projects.
• Pitch projects to architecture, interiors, lifestyle and luxury publications.
• Prepare compelling project submissions, project narratives and editorial material.
• Manage the entire publication process — from identifying opportunities and pitching to follow-ups and final publication.
• Pursue opportunities for designer profiles, interviews, awards and industry features.
• Develop a strong media network that creates long-term visibility for the studio.
✦ Who are we looking for?
You could be a great fit if you:
• Have experience in social media, content strategy, PR or brand communications.
• Have a genuine interest in architecture, interiors, art, fashion, luxury or lifestyle brands.
• Have a strong visual eye and understand what makes design content compelling.
• Can write exceptionally well and communicate ideas with clarity and sophistication.
• Understand Instagram, Reels and contemporary digital content formats.
• Are proactive, creative and comfortable taking an idea from concept → execution → publication.
• Know how to build relationships and get people to respond.
Existing relationships with editors, journalists and design publications are highly valued.
And if you have previously helped architecture or interior design projects get published, we definitely want to hear from you.
✦ This role is for someone who wants to make an impact.
We want to build more than a social media presence.
We want to build a recognisable design brand — one with a distinct voice, strong visual identity and a growing presence across the design and lifestyle media landscape.
If you’re someone who can spot a story in a space, turn a project into compelling content, and get the right people talking about it — we’d love to meet you.
Location: Kolkata
Think this sounds like you? We’d love to hear from you.
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