Digital Marketing Executive

Company Description Unigen Exports, India is a global supplier of Desi Chana, pulses, and Indian spices to importers, wholesalers, and food distributors worldwide. The company works directly with verified processors and farmers to offer export-grade lentils, chickpeas, and whole and ground spices. Products are machine cleaned, sortex cleaned, and packed according to buyer requirements for bulk worldwide supply. Unigen Exports focuses on consistent quality, competitive pricing, timely delivery, and transparent trade, positioning itself as a reliable Indian pulses and spices supplier. The company emphasizes long-term partnerships with global buyers seeking trusted sourcing from India.
Role Description This is a full-time, on-site role based in the Greater Hyderabad Area for a Digital Marketing Executive. The role involves planning and executing digital marketing campaigns to promote Unigen Exports’ product portfolio and brand in international markets. Day-to-day responsibilities include managing social media channels, creating web content for company pages and listings, monitoring web analytics, and optimizing online presence for lead generation. The Digital Marketing Executive will coordinate with sales and operations teams to align digital initiatives with business goals, prepare marketing reports, and support trade outreach activities. The role also includes maintaining up-to-date knowledge of digital marketing trends relevant to the food export and agri-trade sectors.
Qualifications
Candidates should possess strong Marketing skills, including campaign planning and brand promotion.
Candidates should possess effective Communication skills for clear written and verbal interaction with internal teams and global stakeholders.
Candidates should possess Social Media Marketing skills to manage and grow company presence across relevant platforms.
Candidates should possess Web Content Writing skills to create concise, SEO-aware product and corporate content.
Candidates should possess Web Analytics skills to track performance, interpret data, and optimize digital campaigns.
Familiarity with SEO, email marketing tools, and basic design tools (e.g., Canva or similar) is beneficial.
Experience in B2B or export-focused marketing, preferably in food, agriculture, or FMCG sectors, is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
Ability to work on-site in the Greater Hyderabad Area and collaborate with cross-functional teams.

Work arrangement
No