Influencer Marketing And Community Associate

Role: Influencer Marketing & Community Associate
Location: Gurgaon, Full-time role, Onsite
About Loopie (by Bundleojoy):
Loopie is redefining children’s mobility products by combining safety, development, and fun. With an unwavering commitment to quality and innovation, Loopie is dedicated to creating joyful and secure experiences for young families.
For more information, look at https://loopie.in/
About the role:
We're looking for someone who can build meaningful relationships with creators and communities, helping our brand become a part of modern parenting conversations—not just through campaigns, but through genuine advocacy.
This role is ideal for someone who understands internet culture, has strong creator relationships, and believes that communities are built through consistency, authenticity, and great storytelling.
What you'll do
● Develop and execute our influencer marketing strategy across Instagram and other relevant platforms.
● Identify, onboard, and manage creators across nano, micro, macro, and celebrity tiers.
● Build long-term creator partnerships beyond one-off collaborations.
● Plan and execute influencer campaigns from ideation to reporting.
● Build and nurture an engaged community of parents across online and offline touchpoints.
● Develop ambassador programs and customer advocacy initiatives.
● Coordinate gifting, product seeding, launches, and events.
● Track campaign performance and optimise based on key metrics.
● Stay on top of creator trends, platform updates, and emerging parenting communities.
● Work closely with the brand, content, and performance marketing teams.
We're looking for someone who
● Has 0-2 years of experience in influencer marketing, community, or brand partnerships.
● Has experience working with consumer brands (D2C experience is a plus).
● Has an existing network of creators or can build one quickly.
● Is highly organised and comfortable managing multiple campaigns simultaneously.
● Has strong negotiation and relationship-building skills.
● Understands social media trends and content that drives engagement.
Bonus if you have experience with
● Parenting, lifestyle, fashion, or consumer brands.
● Community-led growth.
● Event planning and creator experiences.
● UGC and ambassador programs
How to Apply Share:
- Your resume - Links to any work (social media pages, projects, content, etc.)
- A short note on why this role interests you
Write to – hr@loopie.in

Work arrangement
No