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Job Description – Business Development Executive
Company: Digimation Flight
Position: Business Development Executive
Department: Business Development
Employment Type: Full-Time
Experience: 0–3 Years (for freshers , training period : 10 days unpaid)
Location: Remote
Probation Period: 3 Months
About Digimation Flight
Digimation Flight is an EdTech organization focused on bridging the gap between academia and industry through industry-oriented upskilling programs, mentorship, internships, live projects, workshops, and career-focused learning opportunities.
We are looking for a Business Development Executive who can drive lead generation, student counselling, relationship building, and enrollments while contributing directly to the company's growth.
Role Overview
As a Business Development Executive, you will be responsible for identifying and engaging prospective students, understanding their career goals, counselling them about relevant programs, nurturing leads, and converting qualified prospects into enrollments.
The role requires strong communication, sales, follow-up, and relationship-building skills along with a strong ownership and target-oriented mindset.
Key Responsibilities
1. Lead Generation & Prospecting
● Generate leads through cold calling, WhatsApp, email, LinkedIn, referrals, events, webinars, and other outreach channels.
● Research and identify potential students and prospects.
● Maintain a consistent sales pipeline.
● Qualify leads based on their requirements, interests, and career goals.
2. Student Counselling
● Connect with prospective students over calls and other communication channels.
● Understand their educational background, career aspirations, and skill requirements.
● Recommend suitable Digimation Flight programs.
● Clearly explain program structure, curriculum, benefits, mentorship, projects, internships, and career opportunities.
● Handle queries and objections professionally.
3. Lead Nurturing & Follow-ups
● Follow up consistently with interested prospects.
● Maintain accurate records of conversations and lead status.
● Ensure no qualified lead is left unattended.
● Move prospects through the complete sales funnel.
4. Conversion & Revenue Generation
● Convert qualified leads into program enrollments.
● Achieve assigned weekly and monthly enrollment and revenue targets.
● Take ownership of individual sales performance.
● Identify opportunities to improve conversion rates and revenue contribution.
5. Relationship Management
● Build strong relationships with students and prospects.
● Maintain professional communication throughout the admission journey. ● Ensure a positive experience for prospective students.
6. Reporting & CRM Management
● Update CRM and lead trackers regularly.
● Submit daily activity and performance reports.
● Track calls, follow-ups, meetings, conversions, enrollments, and revenue. ● Participate in weekly performance reviews.
7. Team Collaboration
● Work closely with Marketing, Student Success, Operations, and Academic teams.
● Share market and student feedback with relevant teams.
● Participate in campaigns, webinars, workshops, and college outreach initiatives.
Daily Activity Expectations
The role is performance-oriented, and candidates are expected to maintain consistent daily activity.
Key activities may include:
● 100+ calls/day, depending on lead availability and campaign requirements
● Outbound prospecting
● Follow-up calls
● WhatsApp/email outreach
● Lead qualification
● Student counselling
● CRM updates
● Daily reporting
Quality of conversations and conversions will be considered alongside activity volume.
Performance & Targets
Performance will be evaluated on both activity and business outcomes, including:
● Lead generation
● Qualified leads
● Calls and outreach
● Follow-ups
● Counselling conversations
● Conversion rate
● Enrollments
● Revenue generated
● CRM discipline
● Student experience
Weekly performance tracking will be conducted throughout the probation period.
Compensation Structure
First 3 Months – Probation
Compensation: ₹15,000/month
+ Performance-Based Incentives
The probation period will be used to assess the candidate's:
● Sales ability
● Communication skills
● Lead-generation capability
● Conversion performance
● Revenue contribution
● Target achievement
● Discipline and consistency
● Ownership and professionalism
After Probation
Upon successful completion of the 3-month probation period, the candidate may be offered a revised compensation package of up to ₹5 LPA, based on performance during probation and organizational requirements.
Performance incentives may continue as per the applicable incentive structure.
Note: The post-probation compensation will be determined based on individual performance and will not be automatically applicable at the maximum ₹5 LPA.
Key KPIs
KPI Measurement
Daily Calls Consistent daily activity
Qualified Leads Quality of leads generated
Follow-ups Timely follow-up completion
Conversion Rate Lead-to-enrollment conversion
Enrollments Weekly/monthly achievement
Revenue Individual revenue contribution
CRM Discipline Accurate and timely updates
Student Experience Quality of counselling
Attendance & Discipline Consistency and punctuality
Target Achievement Weekly & monthly performance
Required Skills
Essential
● Excellent verbal and written communication
● Strong interpersonal skills
● Sales and persuasion skills
● Negotiation and objection-handling ability
● Lead generation and prospecting
● Strong follow-up skills
● Customer/student counselling
● Target-oriented mindset
● Good time management
● Ability to work independently
Preferred
● Experience in EdTech, education counselling, inside sales, B2C sales, or business development
● Comfortable working with G suite .
● Understanding of digital marketing, technology, or upskilling programs
Eligibility
● B.Tech / B.E.
● MBA / PGDM
● Bachelor's degree in Business, Marketing, Management, Commerce, or related fields.
● Freshers with strong communication and sales aptitude may apply.
● Candidates with 0–3 years of relevant experience are preferred.
Ideal Candidate
We are looking for someone who:
● Is comfortable speaking with students throughout the day.
● Enjoys sales and relationship building.
● Is comfortable working with targets.
● Can handle rejection and maintain consistency.
● Takes ownership of their numbers.
● Learns quickly and adapts to feedback.
● Is ambitious and interested in building a career in sales/business development.
● Can work in a fast-paced startup environment.
Why Join Digimation Flight?
● Work in a growing EdTech environment.
● Gain hands-on experience in sales and business development.
● Learn student counselling and consultative selling.
● Performance-based career growth.
● ₹15,000/month + incentives during probation.
● Opportunity to move up to ₹5 LPA post-probation based on performance.
● Opportunity for leadership and higher-responsibility roles based on performance.
Work arrangement
No
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