Business Development Executive - Upwork

Job Summary:
We are seeking a highly enthusiastic and detail-oriented Business Development Executive (BDE) to join our Business Development team. The ideal candidate will have foundational knowledge of web and mobile application technologies and a strong passion for lead generation. This role focuses primarily on identifying and generating potential leads through online platforms such as Upwork, PPH (PeoplePerHour), Guru, and LinkedIn, with a basic understanding of preparing proposals for IT services
Key Responsibilities:
· Generate quality leads for web and mobile application development services through freelancing platforms (Upwork, PPH, Guru) and LinkedIn.
· Conduct research and identify potential clients based on target markets and service offerings.
· Draft engaging and customized proposals and cover letters in response to job postings.
· Maintain and update CRM and internal lead tracking sheets regularly.
· Work closely with senior business development professionals to understand sales strategies and client engagement.
· Coordinate with technical teams to ensure alignment between client requirements and service capabilities.
· Stay updated on industry trends, competitor activities, and new platforms to enhance lead generation efforts.
Requirements:
Basic understanding of web and mobile development technologies (HTML, CSS, JavaScript, mobile app basics – native and hybrid frameworks like React Native/Flutter) and Digital Marketing (SEO & PPC).
Familiarity with freelancing and business networking platforms such as Upwork, PPH, Guru, and LinkedIn.
Strong written communication skills with an eye for proposal writing and personalization.
Ability to conduct online research and present findings in a structured manner.
Self-motivated, goal-oriented, and eager to learn business development practices in the IT domain
A positive attitude, with a willingness to take initiative and contribute ideas
Educational Qualification
· Graduate ( BSC.IT, B.Tech)
· MCA or PG Diploma in Marketing/IT is a plus but not mandatory

Work arrangement
No