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About the role
Description supplied by the original job listing.
Job Role: Chief Marketing Officer
Location: Kanjur Marg, West Mumbai
Experience: 8–15 Years
Industry: ERP / AI / Enterprise SaaS
Employment: Full-Time Leadership Role
Reports To: Founders & Board
Responsibilities:
Develop and execute overall marketing and go-to-market strategy.
Lead digital marketing across SEO, Google Ads, LinkedIn, social media, email marketing, webinars and other digital channels.
Drive lead generation, demand generation and sales pipeline across domestic and international markets.
Develop marketing strategies for India, GCC, Africa, UK, USA and other global markets.
Work closely with the Founders, Sales, Product and Pre-Sales teams to support business growth.
Develop content such as case studies, presentations, whitepapers, videos and thought-leadership campaigns.
Support enterprise sales and channel/partner development through effective marketing and sales enablement.
Build and manage relationships with ERP consultants, system integrators, technology partners and industry networks.
Plan and manage events, exhibitions, conferences, PR and industry partnerships.
Monitor marketing performance, lead quality, conversion rates, customer acquisition cost and marketing ROI.
Build and lead a high-performing marketing, digital, content and demand-generation team.
Requirements:
8–15 years of experience in B2B marketing, preferably in ERP, SaaS, AI, enterprise software or technology.
Strong experience in digital marketing and demand generation.
Proven experience handling domestic as well as international markets.
Experience in enterprise marketing, lead generation and sales pipeline development.
Strong understanding of SEO, Google Ads, LinkedIn marketing, ABM, CRM and marketing automation.
Experience in channel marketing/partner development will be an advantage.
Strong leadership, communication, presentation and strategic thinking skills.
Experience managing and building marketing teams.
MBA or relevant postgraduate qualification preferred.
Work arrangement
No
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