Lead Generation Sales Executive - SaaS HR Tech

About the Role
We are looking for a SaaS Lead Generation Specialist with strong B2B SaaS experience, preferably in HR Tech / Recruitment Tech, to build a consistent pipeline of qualified prospects for our products.
The role involves identifying target accounts, generating outbound leads, qualifying prospects, and creating sales opportunities through structured and effective outreach.
Key Responsibilities
Generate qualified B2B leads through cold calling, email, LinkedIn, networking, and outbound campaigns.
Research target accounts, define ICPs, and identify key decision-makers.
Build and manage a strong prospect pipeline from scratch.
Conduct initial outreach, follow-ups, and lead qualification.
Understand prospect needs and identify relevant sales opportunities.
Schedule qualified product demos and meetings.
Maintain accurate lead and activity records in the CRM.
Track lead generation, response, meeting, and conversion metrics.
Test and improve outreach strategies, messaging, and lead-generation channels.
Work with Sales, Marketing, and Leadership to improve lead quality and pipeline growth.
Requirements
2+ years of B2B sales/business development experience, with SaaS experience.
B2B SaaS experience is mandatory.
HR Tech, Recruitment Tech, HRMS, ATS, HCM, Payroll, or AI Hiring experience is preferred.
Proven experience in lead generation, outbound prospecting, and appointment setting.
Experience targeting HR leaders, recruiters, hiring managers, founders, or business decision-makers.
Ability to build a sales pipeline from scratch.
Experience with LinkedIn Sales Navigator, Apollo, CRM, email outreach tools, or similar platforms.
Strong communication, research, follow-up, and persuasion skills.
Highly proactive, target-driven, and comfortable working independently.

Work arrangement
No