Creative Lead - Copy Writer

HIRING | CREATIVE LEAD – COPY / BRAND CREATIVE LEAD
Location: Mumbai
Experience: 3–6 Years
Work Mode: Work from Office | 5 Days
We are looking for a Creative Lead – Copy who thinks beyond content and can shape how a consumer brand sounds, feels and communicates.
What You’ll Do
Develop campaign ideas, headlines and copy across brand touchpoints.
Shape and maintain the brand’s voice, tonality and language.
Work across campaigns, website, product naming, packaging, PDPs, social, CRM, retail and launches.
Take ideas from consumer insight → creative concept → final execution.
Collaborate closely with designers, agencies, creators, producers and other creative partners.
Stay updated with internet culture, creators and emerging content formats.
Act as a creative quality filter for consumer-facing communication.
What We’re Looking For
3–6 years in Creative, Copy, Brand Content or a similar role.
Strong portfolio with original ideas + actual copywriting.
Experience with consumer, D2C, beauty, lifestyle or other high-engagement brands preferred.
Strong command of language, tonality and storytelling.
Ability to own creative work from brief to final execution.
Strong understanding of culture, creators and digital behaviour.
Ideal Background: Brand-side or leading creative agencies. Titles could include ACD – Copy, Copy Lead, Creative Lead, Brand Creative Lead, Head of Copy or Senior Creative Strategist.
Apply with your CV + Portfolio on palak@upraisal.net. Candidates should be ready to discuss 3–4 projects they personally conceptualised/wrote.
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Work arrangement
No