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Job Overview
We are looking for a creative and enthusiastic Graphic Designer & Digital Marketing Executive who can handle both the company's creative designing and digital marketing activities. The candidate will be responsible for creating engaging visual content, managing social media platforms, supporting online campaigns, and maintaining the company's digital presence.
Key Responsibilities
Create creative and professional social media posts, banners, product creatives, brochures, catalogues, presentations and promotional materials.
Design engaging content for LinkedIn, Instagram, Facebook and WhatsApp Marketing.
Manage the company's social media accounts and ensure regular and engaging content posting.
Develop creative content for product promotions, launches, exhibitions, campaigns and company branding.
Manage and update website content, product information and other digital assets.
Assist in SEO, keyword research and basic website optimization.
Plan, execute and monitor digital advertising campaigns through Google Ads, Meta Ads and LinkedIn Ads.
Conduct competitor research and identify new trends, content ideas and digital marketing opportunities.
Monitor social media and digital campaign performance, including reach, engagement, leads and conversions, and prepare basic reports.
Coordinate with the sales and marketing team to understand campaign requirements and create relevant content.
Maintain consistency in the company's branding, design style, fonts and visual identity across all platforms.
Keep up to date with the latest social media trends, design trends and digital marketing practices.
Handle multiple creative and marketing assignments while ensuring timely completion.
Required Skills
Good knowledge of Canva, Adobe Photoshop, Illustrator or similar designing tools.
Basic knowledge of video editing tools such as CapCut, Premiere Pro or similar.
Basic knowledge of SEO, Google Ads and Meta Ads.
Strong creative thinking and a good eye for design.
Knowledge of MS Office and Excel.
Good attention to detail and ability to meet deadlines.
Ability to create professional content suitable for a B2B/company environment.
Freshers with strong designing skills, creativity and a good portfolio may also be considered.
Work arrangement
No
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