Digital Marketing Executive

Company Description Linepro Controls Pvt. Ltd. is India’s leading manufacturer of custom-designed input devices, including membrane keyboards, metal keyboards, touch sense keyboards, and silicone rubber keyboards, along with innovative printed electronics products. The company operates from a state-of-the-art, climatically controlled manufacturing facility in Mankoli, Thane, near Mumbai. A dedicated and skilled team focuses on meeting diverse customer requirements, from prototypes to large-scale production, with a strong commitment to quality and satisfaction. Linepro’s products are used across industrial equipment, consumer electronics, medical instruments, vending machines, kiosks, and defense applications, providing a dynamic environment for professionals interested in technology-driven manufacturing and marketing.
Role Description This is a full-time, on-site Digital Marketing Executive role based in Bhiwandi. The Digital Marketing Executive will plan and execute online marketing campaigns to promote Linepro’s products and brand across digital channels. Day-to-day responsibilities include managing social media accounts, creating and optimizing web content, monitoring and analyzing website and campaign performance, and supporting lead generation activities. The role involves coordinating with internal teams to develop marketing materials, ensuring brand consistency, and identifying opportunities to enhance customer engagement. The individual will also track industry trends and competitor activity to inform marketing strategies and improve digital presence.
Qualifications
Candidates should possess strong Marketing skills with experience in developing and implementing digital marketing strategies.
Candidates should possess effective Communication skills, including the ability to collaborate with cross-functional teams and convey technical concepts clearly.
Candidates should possess Social Media Marketing skills, including managing platforms, creating posts, and engaging with audiences.
Candidates should possess Web Content Writing skills, with the ability to create clear, concise, and compelling content for websites and online campaigns.
Candidates should possess Web Analytics skills, including tracking, interpreting, and reporting on key digital performance metrics.
Relevant qualifications such as a bachelor’s degree in Marketing, Communications, Business, or a related field are beneficial.
Prior experience in digital marketing within manufacturing, electronics, or technology sectors is an advantage.
Familiarity with SEO/SEM tools, email marketing platforms, and basic graphic design or content creation tools is preferred.
Ability to work on-site in Bhiwandi, manage multiple tasks, and adapt to a fast-paced, technology-focused environment.

Work arrangement
No