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Digital Marketing Associate
Company: KARCO | Karishma Marine Solutions Pvt. Ltd.
Location: Mumbai, Maharashtra
Experience: 2+ Years
Employment Type: Full Time
Department: Marketing
Work Mode: On Site
About KARCO
KARCO is a global leader in digital maritime training and competency solutions, committed to enhancing the skills, knowledge and competencies of seafarers worldwide.
Our culture is built on continuous learning, innovation, problem-solving, transparency and accountability. We deliver reliable, high-quality digital solutions that empower maritime professionals and shipping companies to build stronger, safer and more competent teams.
About the Role
We are looking for a Digital Marketing Associate to support KARCO’s digital growth across global markets.
The role will focus on SEO, website optimisation, social media, email marketing, organic lead generation, digital campaigns, analytics and AI enabled marketing.
Key Responsibilities
Execute SEO and website optimisation activities including keyword research, on-page optimisation, competitor analysis, internal linking and website updates
Manage social media activities across LinkedIn, Instagram, X, Facebook and YouTube
Plan social media calendars and coordinate with Studio & Content team
Plan and execute email campaigns and newsletters
Support organic lead generation and coordinate with the Business Development team
Monitor website, SEO, social media and email performance
Prepare regular performance reports and provide data driven recommendations
Use AI tools for marketing research, analysis, ideation and workflow optimisation
Stay updated with AI driven search, Generative Engine Optimisation (GEO) and emerging digital marketing trends
Skills & Qualifications
Bachelor’s degree in Marketing, Digital Marketing, Mass Media, Business Administration or related field
2+ years of experience in Digital Marketing
Good knowledge of SEO, social media and email marketing
Working knowledge of Google Analytics and Google Search Console
Understanding of B2B digital marketing and organic lead generation
Basic knowledge of CRM platforms
Familiarity with AI tools for digital marketing
Good analytical, communication and coordination skills
Strong attention to detail and ability to manage multiple tasks
Knowledge of Canva or similar tools
Good to Have
B2B, SaaS or technology marketing experience
Experience with international audiences
Knowledge of SEMrush, Ahrefs or similar SEO tools
Experience with Zoho Campaigns, Zoho CRM or other Zoho platforms
Maritime, shipping or logistics industry experience
What We’re Looking For
A proactive, organised and data driven professional who takes ownership, learns continuously and is interested in using digital marketing, AI and emerging technologies to drive growth.
Why Join KARCO?
Work with a global digital maritime training and competency solutions company
Gain international B2B digital marketing exposure
Work across SEO, social media, email marketing and organic lead generation
Gain exposure to AI and emerging digital technologies
Collaborate with Marketing, Business Development, Studio and Content team
Grow your career in a specialised global industry
How to Apply
If you are passionate about digital marketing, technology and AI and want to contribute to the digital growth of a global maritime brand, we would love to hear from you.
Apply now and become part of the KARCO team.
📩 hr@karcoservices.com
Work arrangement
No
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