Senior Executive - Copywriter

About Swiggy
Founded in 2014, Swiggy is India’s leading tech-driven on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. The platform is engineered to connect millions of consumers with hundreds of thousands of restaurants and stores across 500+ cities. Our phenomenal growth has come on the back of great technology, incredible innovation and sound decision-making.
About Servd
In 2024, Swiggy joined forces with Servd (formerly known as Mumbai Foodie), a leading Food Media House renowned for creating original content that highlights and recommends the best experiences in the city’s food and beverage landscape. From restaurant reviews and chef interviews to collaborations, events, and more, Servd has built a reputation as a trusted guide for food lovers. What began in Mumbai has now expanded to Pune, Bengaluru, Hyderabad, Goa, Delhi, Chennai, Kolkata, and Jaipur —with more cities on the horizon.
To get a better grasp of the work we do, take a look at our city pages:
→ @mumbaifoodie
→ @letsfigrr
→ @pune.servd
→ @bengaluru.servd
→ @hyderabad.servd
→ @goa.servd
→ @delhi.servd
→ @chennai.servd
→ @kolkata.servd
→ @jaipur.servd
→ @servd.india
What Will You Work On
Write and maintain copy across the Servd website; landing pages, product pages, and microcopy. Keeping it sharp, on-brand, and up to date.
Craft UI/UX copy for listicles and curated recommendations that appear inside the Swiggy app.
Write pitches, presentations, and support broader branding and tone-of-voice initiatives as Servd expands across categories.
Support project-based and campaign copy needs; emailers, social media posts, presentations, carousels for city Pages, LinkedIn branding content, and other ad hoc requests.
What We're Looking For
2-4 years of experience in copywriting, with digital/website copy and UX/in-app microcopy experience
A strong portfolio demonstrating versatility
Excellent command of English grammar, tone modulation, and the ability to write both long-form and short-form copy
Ability to simplify technical or complex ideas into clear, relatable copy
Comfortable working in fast-paced, deadline-driven environments with multiple stakeholders
A collaborative mindset open to feedback from stakeholders
Bonus: experience with SEO copywriting, CMS tools, or basic understanding of design tools

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law”

Work arrangement
No