Performance Marketing Executive

Indian Institute of Vedic Science (IIVS)
📍 Noida Sector 63 | 💼 Full-Time | 🕐 1–3 Years Experience
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IMPORTANT — PLEASE READ BEFORE APPLYING
This is a high-ownership, performance-driven role. We are looking for someone who can take responsibility for marketing, growth, ROAS, profitability, and business outcomes — not just execute campaigns.
Minimum 2 years of relevant hands-on experience is mandatory. Candidates without the required experience or with limited exposure to Google Ads, Meta Ads, analytics, and performance marketing should not apply.
If you want to simply manage campaigns, this role is not for you.
If you want to own growth and understand how an entire business is built and scaled, this role is for you.
KEY RESPONSIBILITIES
● Creative Strategy: Develop winning creative concepts, hooks, messaging, and testing strategies.
● Performance Marketing: Own Google Ads & Meta Ads and optimize campaigns for quality leads, conversions, CAC, and ROAS.
● Analytics & Reporting: Track CPL, CAC, ROAS, conversion rates, revenue, and funnel performance.
● Profitability: Manage marketing budgets with a strong focus on profitable revenue and acquisition economics.
● SEO & Organic Growth: Drive strategies to increase qualified organic traffic and conversions.
● Growth Strategy: Identify opportunities across the complete marketing and sales funnel.
REQUIRED TECH STACK
Google Ads Dashboard
Meta Ads Manager
Google Analytics (GA4)
Google Search Console
Microsoft Clarity
Looker Studio
Ad Spying/Competitor Intelligence Tools
Bonus: Google Tag Manager, CRM, WhatsApp/Marketing Automation & Conversion Tracking experience.
WHAT WE EXPECT
● 1–3 years of relevant digital/performance marketing experience.
● Strong hands-on expertise in Google Ads & Meta Ads.
● Proven track record of improving ROAS, CAC, lead quality, and revenue.
● Strong analytical and commercial mindset.
● Ability to take end-to-end ownership and make data-driven decisions.
● EdTech, D2C, Coaching, Education, or Lead Generation experience is a plus.
MORE THAN JUST MARKETING
At IIVS, this role goes beyond marketing.
You will get hands-on exposure to Sales, Operations, Finance, Design, Creative,
Technology, Customer Experience, and overall business strategy.
As a rapidly growing startup, the hierarchy is short and opportunities come quickly. High
performers get greater ownership and leadership responsibilities based on their
impact — not just their years in the company.
PERKS & PERFORMANCE BONUSES
● Performance-based bonuses & ROAS incentives
● High ownership and decision-making authority
● Direct exposure to leadership and business strategy
● Opportunity to build and lead a marketing team
● Fast career progression based on performance
● Opportunity to become a business/growth leader, not just a functional marketer
HOW SUCCESS IS MEASURED
Qualified Leads → Conversions → Lower CAC → Higher ROAS → Profitable Revenue
APPLY NOW
📩 Send your CV to: gunjan@iivs.in or +91 95600 45844

Work arrangement
No