DIGITIAL MARKETING AND CONTENT CREATOR FOR FASHION INDUSTRY

Company Description MS INDIA SOURCING provides manufacturing and sourcing solutions for a wide range of apparel, home textiles, and fashion accessories. The company partners with compliant manufacturing facilities across India and Bangladesh, ensuring ethical production standards. With over 25 years of experience, MS INDIA SOURCING serves global clients and supports end-to-end product development and delivery. The organization focuses on quality, timely shipments, and long-term relationships with international fashion brands and retailers.
Role Description This is a full-time, on-site role based in Noida for a Digital Marketing and Content Creator in the fashion industry. The role involves developing and executing digital marketing campaigns across social media, email, and other online channels to promote apparel, home products, and accessories. The team member will conceptualize and create engaging visual and written content, including product descriptions, social media posts, lookbooks, short videos, and blog articles aligned with fashion trends and brand guidelines. Daily tasks include planning content calendars, coordinating with design, merchandising, and sales teams, analyzing campaign performance, and optimizing content for reach and engagement. The role also includes monitoring industry trends, competitor activities, and audience behavior to enhance brand visibility and support business growth.
Qualifications
Strong skills in digital marketing strategy, social media management, and campaign execution for fashion or lifestyle brands.
Proficiency in content creation, including copywriting, visual storytelling, and basic graphic or video editing.
Ability to plan and manage content calendars, coordinate product shoots, and translate fashion trends into marketable content.
Experience with analytics tools to track performance, measure ROI, and optimize digital campaigns.
Knowledge of fashion industry trends, fabrics, product categories, and global consumer preferences is highly beneficial.
Comfort working on-site in a fast-paced environment, collaborating with cross-functional teams in merchandising, production, and sales.
Excellent written and verbal communication skills in English; additional language skills are an advantage.
Bachelor’s degree in Marketing, Fashion Communication, Mass Communication, or a related field preferred; relevant experience in fashion digital marketing can substitute.
Attention to detail, strong organizational skills, and the ability to manage multiple projects and deadlines.
Open to all qualified candidates; commitment to inclusive, non-discriminatory workplace practices.

Work arrangement
No