Digital Marketing Strategist

We’re on the lookout for a results-driven Digital Marketer with 2.5–3 years of experience and a proven track record in performance marketing, social media strategy, content development, and client relationship management. The ideal candidate is someone who thrives in a fast-paced, creative environment and is passionate about delivering measurable growth for clients.
Key Responsibilities:Paid Advertising Expertise:
Plan, execute, and optimize campaigns across Meta (Facebook & Instagram), Google Ads, and LinkedIn Ads to meet performance goals (ROAS, leads, reach, etc.).
Content Development & Strategy:
Develop content strategies, campaign concepts, and content calendars aligned with client objectives and brand positioning.
Social Media Strategy & Management:
Develop and manage content calendars, oversee organic and paid campaigns, and ensure brand consistency across all platforms.
Client Communication & Coordination:
Act as the primary point of contact for clients, providing regular updates, gathering briefs, and ensuring expectations are met or exceeded.
Media Planning & Budgeting:
Prepare media plans, allocate budgets efficiently, and provide strategic input based on industry trends and campaign performance.
Reporting & Analysis:
Deliver detailed performance reports with actionable insights using tools like Google Analytics, Meta Business Suite, and platform-specific dashboards.
AI & Marketing Tools:
Use AI tools such as ChatGPT, Gemini, Claude, and Canva AI for content ideation, research, campaign planning, and marketing workflow efficiency.
Requirements:Minimum 2.5–3 years of digital marketing experience, preferably with an agency background.
Strong expertise in Meta Ads, Google Ads.
Proficiency in social media management and content development tools.
Experience in client-facing roles and managing multiple accounts simultaneously.
Ability to create performance reports, media plans, and content strategies independently.
Familiarity with AI-powered marketing and content tools.
Excellent communication and project management skills.

Work arrangement
No