Social Media Executive

Social Media Executive
**Company:** King of Cards pvt ltd
**Location:** Bengaluru
**Job Type:** Full-Time
**Experience:** Minimum 6 months
About King of Cards
King of Cards is a wedding invitation brand focused on creating beautiful and meaningful invitation designs that reflect love, culture, and celebration. We are looking for a creative and enthusiastic **Social Media Executive** to grow our online presence and engage with our audience.
Key Responsibilities
* Manage King of Cards' social media accounts, especially **Instagram, Facebook, and YouTube**.
* Create and publish engaging **Reels, posts, stories, and other social media content**.
* Plan and maintain a monthly social media content calendar.
* Develop creative content ideas based on current trends and audience interests.
* Shoot and coordinate content for products, stores, events, and campaigns.
* Write engaging captions, hashtags, and promotional content.
* Monitor social media trends, viral content, and competitor activities.
* Track performance metrics such as **reach, views, engagement, followers, and enquiries**.
* Analyze content performance and suggest improvements to increase reach and engagement.
* Respond to comments, messages, and customer enquiries professionally.
* Coordinate with the design, marketing, and sales teams for campaigns and promotions.
* Maintain consistent brand identity and communication across social media platforms.
Requirements
* **Minimum 6 months of experience in social media, digital marketing, or content creation.**
* Strong knowledge of Instagram and social media platforms.
* Good understanding of **Reels, trends, hashtags, and social media algorithms**.
* Creative mindset with the ability to generate fresh content ideas.
* Good communication and writing skills.
* Basic knowledge of **Canva, CapCut, or similar content-creation tools**.
* Ability to understand social media analytics and performance metrics.
* Good photography/video sense is an added advantage.
* Ability to work independently and meet deadlines.
Key Performance Areas
* Increase **Instagram reach and Reel views**.
* Improve engagement and follower growth.
* Generate relevant customer enquiries through social media.
* Maintain consistent posting and content quality.
* Identify and execute trending content opportunities.
* Improve overall brand visibility and online presence.
Preferred Candidate
We are looking for someone who is **creative, trend-aware, proactive, and passionate about social media**, with the ability to turn ideas into engaging content.

Work arrangement
No