Live opening · Posted 13 days ago
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About the role
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Who are we:
Turbostart is not just a startup fund and accelerator. We are a catalyst for builders and a powerhouse of innovation. Our mission is to propel early-stage startups into the future by providing unparalleled support in technology, marketing, strategy, and beyond.
Our venture, BAM, is a talent marketplace platform that connects hirers—brands, businesses, and individuals—with artists and creators for collaborations, gigs, and projects. We're building the go-to platform for discovering and hiring creative talent, and we're looking for a hands-on Marketing Head to lead our growth journey from day one.
What we are looking for:
Role: Marketing Head
As Marketing Head, you will be the driving force behind our brand's visibility and growth. This is an individual contributor role for someone who thrives in a fast-paced startup environment, is comfortable owning strategy AND execution, and wants to build the marketing function from the ground up before scaling a team. You'll own the full marketing stack, from performance campaigns to organic social to SEO and GEO, while also spearheading on-ground initiatives to build community and brand presence among both hirers and creators.
Location: Bangalore/Delhi NCR
Experience: 2-3 years
Key Responsibilities
Digital Campaign Management
Plan, execute, and optimize end-to-end digital marketing campaigns aligned with user acquisition and business goals
Manage campaign budgets, track ROI, and report on key performance metrics
A/B test creatives, messaging, and channels to continuously improve performance
Social Media Strategy (Organic & Paid)
Own the social media calendar and content strategy across platforms (Instagram, LinkedIn, YouTube, X, etc.)
Plan and execute paid social campaigns (Meta Ads, LinkedIn Ads, etc.) to drive awareness and conversions
Build and grow organic community engagement with both artists/creators and hirers
Collaborate with designers/creators (or freelancers) for content production
SEO, GEO & Website Growth
Develop and implement on-page, off-page, and technical SEO to improve organic visibility
Establish GEO so BAM surfaces on AI platforms such as ChatGPT, Perplexity, and Gemini
Own keyword research, content planning, and app store optimisation (ASO) in partnership with product and tech
Offline & On-Ground Campaigns
Plan and execute offline marketing initiatives: events, meetups, artist community activations, partnerships
Identify local/regional opportunities to build brand credibility within creator communities
Manage vendor and partner relationships for offline execution
Brand, Channels & Analytics
Own all digital properties, including the website, app listings, blog, and email and WhatsApp marketing, with a consistent brand voice throughout
Set up and monitor analytics (GA4, Meta Pixel) to inform decision-making across every channel
What We're Looking For
2–3 years in digital marketing, preferably in a startup, marketplace, or consumer app environment
A strong sense for consumers: what draws them in, what makes them share, and what moves them to book
A creative marketer able to develop original concepts, formats, and brand moments that stand out
Proven experience running paid social and growing organic social
Working knowledge of SEO fundamentals and tools such as Google Search Console
Exposure to or interest in GEO and AI-search optimisation
Experience planning or supporting on-ground marketing activities
A strong analytical mindset, comfortable with data, dashboards, and reporting
A self-starter who thrives with limited resources and wears multiple hats
Bonus: familiarity with the creator economy, gig platforms, or talent marketplaces
What You'll Get
Ownership of the marketing function from an early stage, with high visibility and impact
Direct access to founders and a seat at key strategic conversations
Flexible, hybrid work environment
Opportunity to build and eventually lead a team as the company scales
Work arrangement
No
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