Senior Brand Creative Associate

At WMP Eyewear, we believe quality eyewear shouldn’t be exclusive to designer labels. That’s why we’re dedicated to creating high-quality, durable, fashionable, and affordable eyewear that is accessible to everyone. Each product we offer is (W)orn and (M)ade with (P)urpose. WMP began as a big dream in a small Chicago apartment in 2011 and has grown into one of Inc. 5000's Fastest Growing Companies.
As an independently owned brand based in Scottsdale, Arizona, we consistently offer high-quality eyewear at prices that outperform the competition. We’re also committed to giving back to our community, donating a portion of every eyewear purchase to animals in need.
We’re looking for a fast-moving creative who knows how to execute. Someone with strong visual taste and exceptional copy instincts who can take an idea, turn it into a clear creative direction, and drive it through to final execution. You’re proactive, decisive, highly organized, and comfortable jumping in rather than waiting for perfect conditions or extensive direction.
This role sits between creative direction and execution. You’ll take an established campaign or brand direction and make sure it translates into the right assets, looks cohesive across channels, and gets produced on time.
Remote: USA only (excluding NY and CA)
What You’ll Own
Ecommerce Creative
Own creative briefs and direction for homepage updates, collection pages, launch assets, promotional banners, and other website creative.
Develop headlines, supporting copy, imagery direction, and asset requirements.
Review ecommerce creative and provide specific feedback on typography, hierarchy, layout, imagery, and overall brand consistency.
Ensure the website consistently reflects current campaigns, launches, and WMP’s visual identity.
Creative Briefing & Asset Execution
Translate approved campaign concepts into clear, actionable briefs for designers, photographers, videographers, and content teams.
Determine what creative assets are needed across channels and ensure those needs are communicated clearly.
Review creative throughout production and help bring work from initial brief through final approved asset.
Maintain consistency across photography, video, ecommerce, lifecycle, paid, and social executions.
Photoshoots
Develop shot lists and asset requirements based on campaign and channel needs.
Help organize and prepare for key photoshoots.
Attend shoots and help ensure the creative brief, required shots, and intended visual direction are being executed.
Work with photographers, videographers, and internal teams to ensure the final asset library is cohesive and usable across channels.
Creative Operations
Maintain the creative production calendar and visibility into upcoming asset needs.
Track briefs, deliverables, feedback, approvals, and outstanding assets.
Keep communication moving across Creative, Ecommerce, Growth, Lifecycle, Paid, and Social.
Identify missing assets or creative bottlenecks before they impact launches.
Help ensure creative is planned proactively rather than requested at the last minute.
Brand Consistency
Review key customer-facing creative across channels and provide guidance when execution feels off-brand.
Help maintain consistency in typography, imagery, messaging, and visual presentation.
Support a limited number of key organic brand posts when needed, rather than owning day-to-day social management.
What We’re Looking For
Exceptional copywriting and messaging skills.
Strong visual taste and understanding of what makes creative feel elevated and cohesive.
Solid understanding of typography, hierarchy, composition, spacing, and imagery.
Ability to give designers specific, actionable creative feedback.
Experience with ecommerce and DTC creative.
Experience developing creative briefs and working with photographers, videographers, designers, and other creative partners.
Highly organized with strong project-management instincts.
Comfortable moving between creative thinking and hands-on execution.
Experience in fashion, accessories, beauty, lifestyle, or another visually driven consumer brand is strongly preferred.

Why Join Us?
Competitive base salary $95,000-$105,000
Comprehensive health insurance (Dental/Vision Company Paid),
PTO + Holidays & Perks
Opportunities for career growth and development - we're growing very quickly!
We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, veteran status, and any other status. We are proud to be an Equal Opportunity Employer. If you have a disability or special need that requires accommodation, please let us know.

Work arrangement
No