Healthcare Marketing Manager - Navodaya Medical College Hospital & Research Centre

Job Title: Marketing Manager
Organization: Navodaya Medical College Hospital & Research Centre
Location: Raichur, Karnataka
Job Summary
We are looking for an experienced Marketing Manager to drive patient footfall, strengthen referral networks, and promote the hospital's services and specialties.
Key Responsibilities:
Develop and implement hospital marketing and business development strategies.
Build and maintain relationships with doctors, clinics, RMPs, corporates, and referral sources.
Plan and coordinate health camps, awareness programs, and community outreach activities.
Increase OPD/IPD footfall and generate patient referrals.
Develop corporate and institutional healthcare tie-ups.
Promote hospital specialties, doctors, and services through appropriate marketing channels.
Promote and coordinate awareness and patient outreach related to government healthcare schemes and insurance programs.
Track marketing activities, patient referrals, conversions, and monthly targets.
Prepare regular reports and provide market feedback to management.
Requirements
MBA/PG in Marketing or a related field preferred.
4–6 years of experience in hospital/healthcare marketing or business development.
Strong communication, networking, negotiation, and relationship-management skills.
Good knowledge of the local healthcare market.
Willingness to travel for field marketing activities.

Work arrangement
No