Live opening · Posted 11 days ago
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Role Overview
We are seeking a trend-driven Area Sales Manager (ASM) – Color Cosmetics (Tamil Nadu & Kerala) to spearhead retail footprint expansion, velocity sales, and counter dominance. You will lead high-impact retail presence across modern trade chains, standalone beauty outlets, hypermarkets, and key distributor networks in major southern markets.
Key Responsibilities
Sales Velocity & Targets: Drive primary and secondary revenue goals for vibrant makeup/color cosmetic lines across General Trade.
Counter & Standee Management: Ensure 100% planogram compliance, vibrant unit displays, tester unit management, and prominent shelf placement in high-footfall retail hubs.
Beauty Advisor Performance: Lead and train a high-energy team of Beauty Advisors (BAs) in shade-matching techniques, cross-selling, and promotional push strategies to maximize counter throughput.
Distributor & Retail Expansion: Partner with beauty stockists, modern trade account managers, and regional chains across core markets (Chennai, Coimbatore, Madurai, Kochi, Kozhikode, Trivandrum).
Launch & Promo Execution: Drive seasonal collection launches, festive shade campaigns, and impulse-buy display placement across counters.
Qualifications & Experience
Experience: 4–8 years in field sales within Color Cosmetics, Makeup.
Retail Network: Strong active connections with regional beauty retailers, modern trade buyers, and cosmetic stockists in Tamil Nadu and Kerala.
Skillset: Sharp analytical ability to track sell-through rates, stock turn, tester loss ratios, and shade-level inventory across locations.
Language Skills: Fluency in English along with proficiency in Tamil and Malayalam.
Location & Travel
Base Location: Chennai, Coimbatore, or Kochi.
Travel: 60–70% field travel across key commercial hubs in both states.
Work arrangement
No
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