Marketing Specialist

Description:
This role owns how we think, write, and show up publicly, across social, newsletters, email, and thought leadership. You will shape our voice, turn ideas into content that travels, and help ensure our brand is sharp, consistent, and culturally fluent. This is a writing-first role. Fast-paced. Direct feedback. High standards.
WRITING & NARRATIVE
Write and edit high-impact content across LinkedIn, X/Twitter, Instagram, TikTok, YouTube, newsletters, and email
Translate complex ideas (finance, growth, leadership) into clear, compelling writing
Maintain a consistent, confident Simba voice across all channels
Ghostwrite emails and thought leadership as needed
SOCIAL & DISTRIBUTION
Own cross-platform distribution and repurposing strategy
Understand what works where (format, tone, memes, timing)
Track engagement signals and iterate quickly
BRAND & CULTURE
Protect and strengthen Simba's brand, tone, and positioning
Ensure content feels native to the internet, not corporate
Communicate clearly and confidently with clients when needed
NEWSLETTERS & EMAIL
Manage newsletters and nurture content
Maintain strong email deliverability and list hygiene
Understand sequencing, subject lines, and audience segmentation
CREATIVE & STRATEGIC INPUT
Pitch content ideas, hooks, and narrative arcs
Apply design taste to simple visuals, carousels, and memes (Canva/Figma)
Stay current on trends in content, distribution, and automation
NICE TO HAVES
Thought leadership or founder-brand experience
Email deliverability and newsletter experience
Background in finance, startups, or investing
Light design skills (Canva, Figma)
WHY THIS ROLE
Real ownership of voice and narrative
High autonomy, high trust
Fast growth if you are good
Culture-first, execution-driven environment
Type: Full-time, remote

Work arrangement
No