General Manager Business Development

General Manager - Business Development plays a vital role in driving organisational growth, expanding market presence, and establishing strategic partnerships. The following is intended to be achieved at the end of 06 months (completion of probation) by a GM - Business Development.
Responsibilities :
New Client Acquisition & Market Expansion
Market Penetration: Entry into new units/departments and generation of concrete leads from the new customer/s.
Number of New Clients: Total count of new clients acquired during the review period.
Client Conversion Rate: Percentage of ongoing leads/enquiries and bids and newly generated leads/enquiry converted into orders.
Strategic Partnerships
Number of Strategic Alliances with OEM/partners: Count of successful partnerships or joint ventures secured.
Value of Partnerships: Measurable impact of partnerships on revenue
Pipeline Management
Sales Pipeline Value: Total value of attainable prospective deals in the pipeline.
Pipeline Conversion Rate: Percentage of leads in pipeline that convert to actual deals.
Image Building and Customer Satisfaction
Image Building: Image building of the firm with positive and regular interaction with the clients over telephone and physical visits.
Customer Satisfaction: Ensuring customer satisfaction with timely addressal of enquiries, issues(past & present), etc.
Implementation of SOP’s:
Making the SOP’s for each department (BD & SP) and strict implementation of the same
SOP’s to cover day-to-day processes and all activity from lead generation, mail/phone enquiry allocation, prioritization, approval, follow-up, escalation & reporting formats.
Creation of centralized client contact list, internal vendor database and itemized database with a clear SOP for the team for continuous updating and improvisation of the database
Ensure all filing in hard and soft copy with standardized nomenclature and locations for all ongoing case and leads
Ensuring the SOP’s facilitate clear communication and reporting of all the team members and self to next higher authority
MIS Reporting
Making of Reporting Format and strict implementation with daily activity log and progress update, prioritization level, etc. of each case
Weekly review of the Reporting Sheet with the concerned MD with clear recording of further course of actions
Implementation and ensuring the necessary action from the last review and recording of the same in the daily & weekly reports
Cost Efficiency
Business Development Cost-to-Revenue Ratio: Total cost incurred for business development activities relative to revenue generated.
Return on Investment (ROI): Returns realized from business development initiatives.
Team Performance and Development
Team Productivity: Achievement of targets by the business development team.
Training and Development: Number of training sessions conducted and improvement in team competencies.

Work arrangement
No