Digital Marketing Executive

Company Description
iDEOBiZ is a full-service digital agency that helps businesses build, host, and grow their online presence through integrated web development, secure hosting, digital marketing, and Shopify e-commerce solutions. The company serves startups and SMEs with end-to-end services that streamline operations, boost brand visibility, and deliver measurable results. Clients rely on Ideobiz Solutions to create engaging websites, implement effective marketing strategies, and manage reliable hosting within a single, cohesive offering. The team values creativity, technology, and customer success, focusing on tailored, scalable solutions that evolve with each client’s growth. To learn more, candidates can explore the company’s services at www.ideobiz.co.
Role Description The Digital Marketing Executive will plan, execute, and optimize online marketing campaigns across channels such as social media, search, and email to support client and internal business objectives. Day-to-day responsibilities include managing social media profiles, creating and updating web content, tracking and reporting on web analytics, and coordinating with designers and developers to ensure cohesive digital experiences. The role also involves conducting market research, identifying audience segments, and contributing to marketing strategies that enhance brand awareness and lead generation. This is a full-time hybrid role based in Lucknow, where regular in-office collaboration is combined with some work-from-home flexibility.
Qualifications
Strong foundation in Marketing, with experience in planning and executing digital campaigns.
Effective Communication skills for clear collaboration with internal teams and external clients.
Practical experience in Social Media Marketing, including content scheduling, community management, and engagement tracking.
Proficiency in Web Content Writing to create concise, audience-focused copy for websites, blogs, and landing pages.
Ability to use Web Analytics tools (such as Google Analytics or similar) to monitor performance and inform data-driven decisions.
Familiarity with SEO basics, paid advertising (e.g., Meta Ads, Google Ads), and email marketing is beneficial.
Comfort working in a fast-paced agency environment, with strong organizational and time management skills.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Work arrangement
No