VP of Growth Marketing

Role Description The VP of Growth Marketing is a full-time, remote role responsible for driving sustainable growth across Qhealth Wellness Centre’s services and digital presence. This role oversees the development and execution of data-informed growth strategies, including customer acquisition, engagement, and retention initiatives. Day-to-day responsibilities include leading cross-functional marketing campaigns, optimizing funnels, managing performance marketing channels, and identifying new market opportunities and partnerships. The VP of Growth Marketing will collaborate closely with sales, clinical, and operations teams to align growth objectives with the centre’s holistic wellness mission, while mentoring and guiding marketing team members. This position also requires regular analysis and reporting on key metrics to inform strategic decisions and continuous improvement.
Qualifications
Candidates should possess strong Marketing and Growth Marketing skills, with experience in multi-channel campaign management and performance optimization.
Candidates should possess Strategic Planning and Business Development skills to define growth roadmaps, explore new markets, and build partnerships that support revenue and brand expansion.
Candidates should possess Sales and Revenue Enablement skills, including the ability to align marketing initiatives with sales targets and conversion goals.
Candidates should possess Team Leadership and People Management skills, including experience building, coaching, and scaling high-performing marketing teams.
Relevant qualifications include experience in healthcare, wellness, or related industries; proficiency with analytics and marketing automation tools; and strong communication and stakeholder management skills.
A bachelor’s degree in Marketing, Business, Communications, or a related field is preferred; advanced degrees or equivalent practical experience in growth-focused roles are an advantage.

Work arrangement
No