Live opening · Posted 8 days ago
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About the role
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Company Description Lakhani Vardaan is an established organization operating in the consumer goods sector, with a strong presence across multiple regions in India. The company focuses on delivering quality products and building long-term relationships with distributors, retailers, and customers. It emphasizes ethical business practices, sustainable growth, and consistent brand development. Team members are encouraged to take ownership of their work, collaborate effectively, and contribute to expansion in emerging markets. The culture supports performance-driven professionals who are motivated to grow within a dynamic, field-oriented environment.
Role Description The Area Sales Manager – Western Odisha is a full-time, on-site role based in Sambalpur, with responsibility for driving sales growth and managing market operations in the Western Odisha territory. The role involves planning and executing sales strategies, monitoring primary and secondary sales, and ensuring distribution targets are met across assigned districts. The Area Sales Manager will regularly visit the market, work closely with distributors and retailers, oversee new product launches, and ensure effective merchandising and brand visibility. Day-to-day tasks include tracking sales performance, preparing reports, analyzing market trends, and identifying opportunities to expand coverage and improve profitability. The individual will collaborate with internal teams for forecasting, promotions, and collections, while maintaining strong relationships and resolving field-level issues promptly.
Qualifications
Proven experience in field sales, territory management, or area sales roles within FMCG, footwear, or related consumer goods industries.
Strong skills in sales planning, target achievement, and channel management, including distributor and retailer handling.
Ability to analyze sales data, monitor market trends, and prepare concise performance and projection reports.
Effective communication, negotiation, and relationship-building skills for working with internal teams and external partners.
Comfort with extensive market travel, on-ground execution, and hands-on supervision of sales and distribution activities.
Working knowledge of basic MS Office tools and digital reporting platforms for sales tracking and documentation.
Bachelor’s degree in Business, Marketing, or a related field; an MBA or postgraduate qualification is an advantage.
Prior experience managing a regional or multi-district territory, preferably in Odisha or nearby markets, is beneficial.
Work arrangement
No
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