Social Media Content Creator

Company Description v.s budhiraja hosiery is a New Delhi–based hosiery and apparel company focused on providing comfortable, durable, and well-designed knitwear. The company serves a diverse customer base, offering products that balance everyday practicality with contemporary style. With an emphasis on quality materials and consistent craftsmanship, v.s budhiraja hosiery aims to build long-term relationships with retailers and end customers. The team values reliability, attention to detail, and steady innovation in both product and brand presentation.
Role Description This is a full-time, on-site role based in New Delhi for a Social Media Content Creator. The person in this role will plan, create, and publish engaging content across social media platforms to promote hosiery products and brand campaigns. Day-to-day tasks include developing content calendars, producing photos and short videos, writing captions and product stories, and optimizing posts for reach and engagement. The Social Media Content Creator will monitor trends, respond to comments and messages, collaborate with sales and marketing teams for promotions, and track performance metrics to refine content strategies. The role also involves maintaining brand consistency, supporting seasonal campaigns, and contributing ideas to strengthen the company’s online presence.
Qualifications
Ability to create social media content, including product-focused photos, short videos, and engaging captions.
Experience managing brand pages on platforms such as Instagram, Facebook, and other relevant channels.
Skills in basic photo and video editing using common tools or mobile apps.
Understanding of social media trends, hashtags, and best practices for audience engagement.
Strong written communication skills in English; proficiency in Hindi is an advantage.
Attention to detail and ability to maintain consistent visual and verbal brand identity.
Organizational skills to manage content calendars, deadlines, and multiple campaigns.
Ability to work on-site in New Delhi and collaborate effectively with cross-functional teams.
Previous experience in apparel, fashion, or retail marketing is a plus.
Formal education in marketing, communications, design, or a related field is beneficial but not mandatory; relevant experience and portfolio are highly valued.

Work arrangement
No