Cofounder (Growth & Marketing)

About Tingu Tales Tingu Tales is an AI-powered personalized storytelling platform that creates beautiful, meaningful storybooks for children in 9 Indian languages. We turn a child into the hero of their own story — personalized with their name, interests, experiences, language, and character.
Beyond personalized creation, Tingu Tales also features a rapidly growing, curated Digital & Print Library of pre-made, high-quality, culturally relevant children's books. Our users can seamlessly access this library through single-book purchases or our all-access monthly subscriptions, with printed copies delivered directly to families at home.
What started as a hackathon project has evolved into a real product with paying customers, hundreds of stories generated during our early beta, and a massive opportunity in the personalized children's books and digital storytelling space. We are now looking for a Growth Cofounder to join us at this pivotal stage and help scale the business.
About the Role This is not a traditional employee role. As a Cofounder, you will be a core pillar of the company, working side-by-side with the founding team to take Tingu Tales from early traction to widespread adoption.
You will own the entire growth engine—figuring out who our best customers are, how to reach them, how to convert them, and how to build repeatable, scalable acquisition channels around both our personalized story engine and our curated library.
You will lead efforts across:
Direct-to-parent sales and customer acquisition (driving both one-off book purchases and recurring monthly subscriptions)
Monetizing the Library: Crafting campaigns to upsell library credits and promote our pre-made library as a standalone value proposition
Partnerships with schools, bookstores, parenting communities, and children's brands
Influencer and creator partnerships
Social media and content-led growth
Community building around early childhood reading and storytelling
Offline events, exhibitions, and demos
B2B and institutional sales opportunities (e.g., school library integrations)
Performance marketing and growth experiments
Product positioning, pricing strategy, and messaging
Tracking conversion, CAC, recurring revenue (MRR), and unit economics
You'll have significant ownership, equity, and the freedom to experiment aggressively to build a category-defining brand.
Who We're Looking For We're looking for someone who is:
Extremely entrepreneurial, resilient, and comfortable with the ambiguity of an early-stage startup
A natural hustler who is excited to roll up their sleeves and own sales, marketing, and growth
A strong communicator and relationship builder
Comfortable talking to parents, schools, educators, businesses, and partners
Willing to pick up the phone, send messages, run experiments, and close deals
Data-driven but also highly creative
Able to take an idea from "let's try this" → execution → measurable results
Deeply excited about AI, children's literature, education, storytelling, or consumer technology
Prior experience in growth, marketing, EdTech, consumer products, D2C, or SaaS is a strong plus — but an entrepreneurial mindset and undeniable execution ability matter more than credentials.
Why Join Us? If you are looking for a conventional 9-to-5 job, this is not the right opportunity. If you want to build a company from the ground up, own a massive chunk of the growth trajectory, and create products that bring genuine joy to children and families, we’d love to talk.
Interested? Send us a message with:
A brief introduction about yourself
Your growth/startup/marketing experience
Why building Tingu Tales excites you
One idea you would try to get our first 100/1,000 active subscribers
Please send the Founder linkedin.com/in/achints a LinkedIn message or email.
Let's build the future of personalized children's storytelling together.
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Work arrangement
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