Brand Activation Executive Mass Market Channel

Kenvue is currently recruiting for:
Brand Activation Executive Mass Market Channel
This position reports into Brand Activation Lead Mass Market and is based at Maroussi (Athens).
What we do
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we are the house of iconic brands. Science is our passion; care is our talent.
Who we are
Our global team is passionate about insights, innovation and delivering the best products to our customers. We put people first, care fiercely, earn trust with science and solve with courage.
What you will do
The Brand Activation Executive for the Mass Market Channel is responsible for supporting the implementation and execution of the regional strategy across SEE markets. This role contributes to business objectives by ensuring effective execution of brand plans.
Key Responsibilities
Support the development and execution of the annual brand activation plan
Analyze market trends, consumer insights, and sales performance
Support business cases and evaluation of new opportunities
Assist budget tracking and financial alignment
Prepare performance reviews and KPI tracking
Ensure consistent execution across markets
Support retail media and activation initiatives
Assist in developing agency briefs and coordination
Collaborate with Sales, Trade Marketing and Supply Chain teams
What we are looking for
Required Qualifications
Bachelor’s or Master’s degree in Marketing, Business Administration, or related field
At least years of experience in FMCG brand activation, marketing, or trade marketing
Strong organizational skills
Strong analytical mindset
Good communication and presentation skills
Fluency in English and proficiency in MS Office
Desired Qualifications
Experience in shopper marketing
Hands-on execution mindset
Strong interpersonal and collaboration skills
Interest in retail media and activation
What’s in it for you
Competitive Benefit Package
Learning & Development Opportunities
Medical plan
Pension Scheme
Canteen on site
Hybrid working approach
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.