Live opening · Posted 7 days ago
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Role summary
You'll own the words and messaging behind every event we brand. You'll create our core messaging frameworks and content templates, write ads, scripts and screenplays for video, and plan and manage social media for event campaigns, using AI to research deeper, test more variations and ship faster.
Responsibilities
Build a messaging strategy framework for events: positioning, audience personas, value propositions and tone of voice.
Create reusable content templates and AI prompt libraries for campaigns: speaker and sponsor announcements, launch sequences, countdowns, email copy and post-event recaps.
Write ad copy for Meta, LinkedIn and Google, using AI to generate and refine multiple variants for testing.
Write scripts and screenplays for teasers, trailers, aftermovies and video ads, working with the video team from concept to final cut.
Write copy for landing pages, websites, brochures, e-books and sponsorship decks.
Plan social media calendars and manage publishing, community engagement and reporting.
Use AI research tools to analyse competitor events, audience conversations and trends, and maintain a team swipe file.
Edit all AI-assisted drafts so brand voice stays sharp, accurate and human across every channel.
Requirements
3–5 years in copywriting, content strategy or social media management.
Excellent written English, from punchy ad copy to long-form e-books.
Advanced use of AI writing and research tools (such as Claude, ChatGPT, Gemini and Perplexity), including prompt writing, building reusable prompts or custom assistants, and strong editorial judgement over AI output.
Proven experience writing video scripts or screenplays.
Hands-on social media management: content calendars, scheduling tools and analytics.
Experience building messaging frameworks, brand voice guides or content templates.
Strong research skills and a well-maintained swipe file.
Understanding of B2B audiences and conversion-focused copy.
Nice to have
Experience marketing events, conferences or exhibitions.
Experience writing for US, Middle East or European audiences.
Familiarity with performance marketing metrics and A/B testing copy.
Knowledge of Web3, tech or fintech audiences.
Work arrangement
Hybrid
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