Sales Development Representative

Sales Development Representative (SDR)
About the role
You will own outbound pipeline generation for Evalogical's US market. Your job is to get the
right person on the phone, surface a real problem, and book discovery meetings for our solutions
team. This is a cold-calling role first, with email and LinkedIn supporting the phone, not
replacing it.
What you will do
Cold call 40-60 prospects per day against a prioritized account list. Run multi-touch outreach
sequences combining phone, email, and LinkedIn across a 15-step, 27-day cadence per contact.
Qualify prospects using a structured discovery framework, not by pitching features, but by
asking questions that uncover whether they have a problem we solve. Book discovery meetings
for the solutions team. A booked meeting means a confirmed calendar invite with a named
decision-maker, not a "maybe call me back." Build and maintain account lists from public
databases, Sales Navigator, job-posting signals, and industry events. Add 15-20 new qualified
accounts per week. Log every call, every outcome, every detail worth remembering for followup. If it is not in the CRM, it did not happen.
How you will be measured
Weekly leading indicators:
• Dials: 40-60 per day
• Live conversations: 8-12 per day
• New accounts added to list: 15-20 per week
• LinkedIn connection requests: 60-80 per week
• LinkedIn acceptance rate: 25-30% or above
• Sequenced emails sent: 50-70 per week
Monthly lagging indicators:
• Meetings booked: 12-16 per month
• Meeting show rate: 75% or above
• Qualified opportunities: 4-6 per month
• Pipeline value created: tracked from month 2
The two numbers on the wall: conversations per day and meetings booked per month. Everything
else is diagnostic.
What you need
1-2 years of outbound SDR or BDR experience with a track record of booking meetings via cold
call, not just email or LinkedIn. Comfortable making 40-60 cold calls per day and handling
rejection without losing energy. Clear, concise verbal communication in English. Willing to work
US time zones. Your prospects answer the phone between 7-9 AM their local time.
Preferred
Familiarity with Creatio, Apollo, HubSpot, Salesforce, or similar CRM as a daily work tool.
Experience with Sales Navigator for account research and contact discovery. Any prior
experience selling into US markets or making international cold calls.
Compensation
Base salary plus variable tied to meetings booked and pipeline created. Specifics discussed
during the interview process.

Work arrangement
No