Digital Marketing Executive

Company Description Arihant Superstructures Ltd (ASL) is a leading real estate company listed on major Indian stock exchanges such as NSE and BSE. The organization is known for developing residential projects that combine quality construction with accessible pricing. Arihant focuses on making modern, comfortable lifestyles affordable for a wide range of homebuyers. The company’s core values center on customer satisfaction, reliability, and long-term value creation for its patrons. Professionals joining Arihant can expect a performance-driven environment with opportunities to contribute to a recognized brand in the real estate sector.
Role Description The Digital Marketing Executive will be responsible for planning, executing, and optimizing digital campaigns to enhance brand visibility and lead generation for Arihant’s real estate projects. This full-time, on-site role based in Navi Mumbai includes managing social media channels, coordinating content creation for web and digital platforms, and monitoring campaign performance across various online mediums. Daily tasks involve developing marketing plans, implementing SEO and SEM strategies, analyzing web traffic and engagement metrics, and ensuring brand consistency across all digital touchpoints. The role will also collaborate with sales, design, and external agencies to align digital activities with overall marketing and business objectives, and prepare regular performance reports and recommendations.
Qualifications
Candidates should possess strong Marketing skills, including campaign planning, brand positioning, and lead generation.
Candidates should possess effective Communication skills, including clear written and verbal communication and stakeholder collaboration.
Candidates should possess Social Media Marketing skills, including content scheduling, community management, and platform-specific optimization.
Candidates should possess Web Content Writing skills, including creating concise, engaging, and SEO-aligned copy for websites and digital assets.
Candidates should possess Web Analytics skills, including tracking KPIs, interpreting data, and using insights to improve campaign performance.
Knowledge of SEO/SEM tools, Google Analytics, and social media ad platforms is highly beneficial.
Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.
Ability to work in a fast-paced on-site environment in Navi Mumbai, with strong organizational and time management skills.

Work arrangement
No