Social Media Executive

Company Description CrawlFirst Technologies is a digital marketing agency focused on helping businesses grow and compete effectively through tailored online solutions. The team delivers services across SEO, Social Media Marketing (SMM), Web Development, Branding, and Graphic Design. By combining creativity, strategy, and technology, CrawlFirst Technologies builds impactful campaigns, user-friendly websites, and distinctive brand identities. The company is committed to driving organic traffic, creating engaging social content, and producing eye-catching visuals that support clients’ business goals. Join a team that values collaboration, innovation, and measurable results.
Role Description The Social Media Executive is a full-time, on-site role based in Kolkata. This role involves managing and growing social media channels, planning and scheduling posts, and maintaining a consistent brand voice across platforms. The Social Media Executive will create and curate content, optimize posts for reach and engagement, and monitor performance using analytics tools. Daily responsibilities include coordinating with designers and content teams, responding to audience interactions, and supporting broader digital campaigns. The role also includes staying updated on social media trends, competitors, and platform best practices to continually improve results.
Qualifications
Strong Social Media Marketing and Social Media Optimization (SMO) skills, with hands-on experience managing brand pages.
Effective Communication and Writing skills to create clear, engaging, and brand-aligned social content.
Media Planning capabilities to schedule campaigns, manage posting calendars, and align social activity with overall marketing goals.
Familiarity with major platforms (e.g., Facebook, Instagram, LinkedIn, X, YouTube) and basic social media analytics tools.
Ability to work on-site in Kolkata, collaborate with cross-functional teams, and manage multiple tasks and deadlines.
Creative mindset with attention to detail and an understanding of visual content best practices.
Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.
Prior agency or digital marketing experience is an advantage.

Work arrangement
Yes