Copywriter

Company Description KaroStartup is a global startup media platform that began as a college project on Instagram in 2020 and has grown into a community of over 1 million members. The platform focuses on spotlighting real entrepreneurial journeys, especially those of Bharat’s young founders, including students, first-time entrepreneurs, and early-stage startup builders. KaroStartup prioritizes authentic stories of challenges, pivots, failures, and breakthroughs over hype, aiming to provide meaningful insight and inspiration. By sharing founder experiences, the platform helps them build credibility, gain visibility, and inspire the next wave of entrepreneurs across India.
For someone naturally curious about startups, founders and how businesses work.
What You'll Do • Research startups, founders, companies and business stories.
• Find interesting facts and angles most people don't know.
• Track startup news, funding, acquisitions, launches and business trends.
• Find viral angles from ordinary business news.
• Write short-form content for Instagram, LinkedIn and other platforms.
• Create hooks, headlines, captions and story structures.
• Turn complex business stories into simple, easy-to-understand content.
• Research successful companies and create business case studies.
• Track Indian and international startup stories.
• Work with designers/video editors to turn research into reels, carousels and posts.
• Fact-check information before publishing. We Want Someone Who
• Is genuinely interested in startups and entrepreneurship.
• Reads business/startup news voluntarily.
• Is extremely curious and enjoys finding information others miss.
• Has strong English writing skills.
• Understands what makes content interesting.
• Can think: “Why would someone stop scrolling for this?”
• Doesn't need someone to tell them what to research every day. Ideal candidate: A college student who spends too much time reading about startups and business anyway.

Work arrangement
No