Salesforce Marketing Cloud Product Owner

For our client, we are seeking a Salesforce Marketing Cloud Product Owner to join the team of a leader in the Finance & Insurance space.
This role will own the marketing automation product vision and execution for a complex, high-volume environment. The person in this position will partner closely with marketing, IT, analytics, and business stakeholders to translate campaign needs into scalable platform capabilities. Success in this role will mean improving campaign operations, platform governance, and delivery efficiency while supporting strong customer communications.
Location: Remote - US based candidates only, no visa sponsorship available
Compensation: $116,153 – $185,543 annually
Responsibilities
Own and manage the marketing automation platform roadmap and align it with marketing goals
Oversee stakeholder intake and prioritize project planning for campaigns and automations
Lead planning for campaign operations, including timelines and quality assurance
Ensure optimal value and efficiency in product delivery processes
Monitor platform performance and manage escalated issues with internal and external teams
Collaborate with cross-functional teams to support scalability in marketing automation
Maintain governance standards and documentation for platform users
Qualifications
Bachelor’s degree in Marketing, Business, Communications, Information Systems, or a related field
5+ years of experience in marketing automation, operations, CRM, or digital marketing roles
Hands-on experience with marketing automation platform administration and campaign operations
Strong understanding of marketing automation platform functionalities and processes
Experience translating business needs into technical platform capabilities
Excellent organizational, communication, and leadership skills
Knowledge of data privacy, email compliance, and deliverability best practices
Benefits
Remote or hybrid work options with a required secure work environment
Access to professional development and training resources to build skills
Collaboration with diverse teams across marketing, IT, and analytics
Opportunity to lead strategic initiatives in a high-visibility role
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.

Work arrangement
Yes