Social Media Manager

Company Description CodingTriplets Technologies is a technology company focused on helping businesses and individuals stay competitive in a rapidly evolving digital world. Founded in 2025, the company blends modern web and mobile app development with agentic programming to create intelligent, autonomous systems that act, adapt, and deliver measurable results. Core offerings include custom software development, agentic AI integrations, IT consulting, digital transformation, and career-focused training and mentorship. CodingTriplets emphasizes building solutions that are not only efficient but also smarter, applying agentic programming principles across products and learning programs. Team members join a collaborative environment that supports both business innovation and professional growth.
Role Description The Social Media Manager is a full-time, on-site role based in Lucknow. This role is responsible for planning, creating, and publishing content across social media platforms to build brand awareness, engage audiences, and support lead generation. Day-to-day tasks include managing social media calendars, writing posts and captions, optimizing profiles and content for reach and engagement, and monitoring performance using analytics tools. The Social Media Manager will collaborate with marketing and technical teams to align messaging with ongoing projects, campaigns, and product launches, and will respond to comments and messages to maintain a strong online community. The role also involves staying updated on platform trends, experimenting with new formats, and recommending improvements to overall social media strategy.
Qualifications
Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills.
Candidates should possess effective Communication and Writing skills for creating clear, engaging content.
Candidates should possess Content Strategy skills to plan and structure campaigns and long-term social media initiatives.
Experience with social media analytics tools and reporting, including tracking KPIs such as reach, engagement, and conversions.
Familiarity with major platforms (e.g., Instagram, Facebook, LinkedIn, X, YouTube, and emerging channels) and their best practices.
Ability to collaborate with cross-functional teams and manage multiple campaigns and deadlines simultaneously.
Creative mindset with basic design or multimedia skills (e.g., using Canva or similar tools) is preferred.
Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.

Work arrangement
No