Senior Marketing Specialist

The PSI Marketing team is looking for a driven, self-motivated individual with a love of organization and process. Working with our team of creatives, digital gurus, and strategists, this role will serve an essential part overseeing internal and external campaigns, digital recruitment initiatives, and supporting our efforts in sales.
Responsibilities Include:
Plans and executes assigned marketing campaigns (email, social, paid ads, content, PR, internal communication)
Creates content for assigned channels
Tracks performance metrics and produces reports for stakeholders
Analyzes performance of assigned campaigns and optimizes tactics
Manages relations with marketing vendors
Manages budgets and billing for assigned channels
Performs updates of the PSI website
Plans and supports PSI events, working with the global marketing events team
Contributes to PSI marketing strategy
Mentors junior members of the marketing team
Bachelor’s degree
East Coast Location Preferred
At least 3-5 years running B2B social media campaigns (LinkedIn), experience with Instagram, Facebook, TikTok and/ weChat is a plus
Experience running digital events (coordinating, content development, post event activity)
Event planning experience is a plus
Strong writing and editing experience, outstanding verbal communication skills
Capable of managing multiple projects at once with high attention to detail
Comfortable in a dynamic, fast-paced environment
Knowledge of graphic design software (i.e. Canva, Photoshop)

Employment type
Full-time

Work arrangement
Yes