Healthcare Business Development | Bilingual (Eng/Spa)

SurfMed is seeking a talented fully bilingual (English and Spanish) Business Developer to join our team! In this role you will play a critical role in expanding SurfMed’s market presence and strengthening our referral network throughout Broward and Miami-Dade Counties. Your primary responsibility will be to cultivate strategic relationships with healthcare decision-makers, community stakeholders, and referral sources to increase census growth, referral volume, and overall brand visibility. This role is instrumental in increasing SurfMed’s visibility, strengthening community partnerships, and expanding market share throughout the Broward and Dade area and regions across the State.
This position requires a highly motivated, community facing professional who succeeds in relationship building, understands Medicaid-based programs, and can effectively position SurfMed’s technology, service model and full DME capabilities as the preferred provider solution in the area. The ideal candidate is a relationship driven, community oriented professional who thrives in face to face outreach environments, demonstrating the ability to independently build strategic partnerships and drive measurable referral growth. Clinical experience and/or education is highly desirable but not required.
Key Responsibilities
The Business Developer is responsible for driving market growth through strategic outreach, relationship development, and community engagement. This role focuses on expanding referral networks, strengthening provider partnerships, and increasing brand visibility within assigned territories.
Primary Responsibilities Include:
Host educational and clinical training sessions and presentations for referral partners and health plans
Develop and execute strategic outreach plans to increase referrals and market share
Build and maintain strong relationships with referral sources and community stakeholders
Conduct consistent in-person outreach, including facility visits and networking events
Represent the company at healthcare meetings, community events, and industry conferences
Promote ordering efficiencies, service reliability, and full-service DME capabilities
Support bilingual and culturally responsive marketing initiatives
Collaborate with marketing on digital outreach and brand visibility efforts
Track referral pipeline activity and provide regular performance updates to leadership
Job Requirements
Bilingual fluency in English and Spanish (required)
Bachelor’s degree in Healthcare Administration, Nursing, Social Work, Public Health, or related field (highly preferred)
Clinical education or professional healthcare credentials, such as LCSW, BSN, or similar clinical background, are highly desirable but not required
Minimum 5 years of experience in healthcare marketing, business development or provider outreach including in a clinical setting
Strong understanding of Medicaid-based programs and referral pathways
Proven ability to build and maintain strategic partnerships
Comfortable with consistent in-person, face-to-face outreach and territory management
Professional, polished, and culturally competent communicator
Self-directed, highly motivated, and results-driven
Strong organizational skills with ability to track and report performance metrics
Proficiency in Microsoft Office, and digital communication tools
Reliable transportation and ability to travel approximately 60% throughout Broward County, Miami-Dade County, and the State of Florida, including travel for client and referral partner meetings, conferences, industry events, networking opportunities, training sessions, and other business-related activities as needed.

Work arrangement
Yes