Live opening · Posted 4 days ago
Meta Ads Specialist (Real Estate Lead Gen)
Digital Route · Philippines (Remote)
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At a glance
The key details from the original listing.
CompanyDigital Route
LocationPhilippines (Remote)
Work modeYes
Source
Linkedin
Listed4 days ago
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About the role
Description supplied by the original job listing.
About the Role
Are you a performance marketing wizard who lives and breathes Meta Ads? Do you know how to engineer campaigns that consistently generate high-intent, exclusive leads for real estate developers and brokerages worldwide?
We are expanding our team at Digital Route, and we are looking for an absolute A-player Meta Ads Specialist to spearhead our real estate client campaigns. If you have a proven track record of scaling ad spend, lowering cost-per-lead (CPL), and delivering measurable ROI for real estate brands globally, we want to hear from you.
This is a remote position for candidates with immediate availability.
What You’ll Do
Media Buying & Execution: launch, and manage high-performing Meta Ads campaigns across Facebook and Instagram tailored for real estate developers, agents, and property tech brands.
Funnel Optimization: Build and test strategic landing pages, lead capture forms, and automated follow-up sequences (via CRM systems like GoHighLevel) to maximize conversion rates.
Audience Targeting: Leverage advanced custom audiences, lookalike scaling, and hyper-local geo-targeting for international real estate markets.
Creative Strategy: Collaborate with our design team to brief, test, and iterate high-converting video and image ad creatives.
Data & Reporting: Monitor daily KPIs (CPL, ROAS, CTR, Conversion Rate) and deliver clear, outcome-focused performance reports to clients and internal management.
What We Are Looking For
Experience: Minimum 2+ years of hands-on experience running Meta Ads specifically for the real estate industry(international markets are a big plus).
Proven Results: Portfolio or case studies demonstrating how you scaled lead generation and drove low cost-per-lead for real estate clients.
Technical Mastery: Deep understanding of Meta Ads Manager, CAPI (Conversions API), pixel tracking, custom event setup, and CRM integration.
Mindset: Obsessed with ROI, metrics, and direct response marketing. You think in terms of pipeline value and revenue, not just vanity metrics.
Communication: Exceptional written and verbal English communication skills for client communication and team alignment.
Why Join Us?
Competitive Compensation: Attractive pay structure that rewards performance.
Global Exposure: Work with cutting-edge real estate campaigns across international markets.
Growth Opportunity: Join a fast-growing agency where your contributions directly drive scale and your career growth is prioritized.
Remote Flexibility: Work comfortably from your home setup anywhere in the Philippines.
How to Apply
Send your CV/Resume along with a brief summary or portfolio highlighting your best-performing real estate campaigns to info@digitalroute.com.au OR APPPLY on LinkedIn
Bonus points if you include a short Loom video walking us through a successful real estate campaign you managed!
Work arrangement
Yes
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