Senior Associate, PR

Work Location: In-office in Charleston, SC, Remote or Hybrid (with geographic requirements)
Location Requirements: Candidate must reside in SC, NC, VA, FL. While most day-to-day work will be remote, the role will require occasional travel to the applicable local office.
Employment Type: Full-Time
About Buffalo Groupe
Buffalo Groupe’s carefully assembled all-star team includes a full-service marketing firm, a research arm, an events division, and a media property that authentically serves the golf, outdoor sports, real estate, travel, and hospitality industries. Today, Buffalo is headquartered in Charleston, SC, with about 100 team members coast to coast who deliver integrated marketing programs focused on amazing results for our clients. We love working with good people who share our values of kindness, clarity, and courage.
About this Role
Responsibilities
Build understanding and knowledge of the clients’ business and their challenging and rapidly shifting competitive environments
Contribute to creation of integrated communications plans that meet client business objectives
Maintain regular contact with clients and media; proactively offer and implement new ways to meet client needs
Demonstrate ability to effectively develop a full range of written materials, including beautifully designed presentations, compelling press releases, concise fact sheets, key messages and actionable pitch letters
Coordinate media relations campaigns, identifying story angles, overseeing list and pitch development, and working directly with media day-to-day
Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
Anticipate and proactively offer solutions to senior team leadership for issues specific to assigned programs
Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling conversational monitoring reports and competitor coverage, scheduling and logistics
Within Buffalo:
Commit to continuous learning; set and pursue stretch goals
Contribute to the performance appraisal process for peers and managers
Understand internal operations and inter-team cooperation
Stay up to date with emerging technologies and trends
Demonstrate behaviors consistent with Buffalo’s values of kindness, clarity, and courage
What Makes You a Great Fit
Bachelor’s degree and three to five years of public relations experience
Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
Solid working knowledge of key online/offline media influencers/journalists
Strong presentation skills, poise, and professionalism
Fluency and/or familiarity with digital and social media
Experience building and enhancing relationships with clients from day-to-day to most senior levels within the organization
Ability to thrive in a startup environment. We are a fast-paced, high-growth company that trusts our team members to take initiative, bring big ideas, and execute on a vision
Experience with golf, travel, and hospitality media and industries is a plus, but not required
Knowledge and passion for the game of golf and sports overall
Experience with media monitoring (i.e., Cision, Meltwater, MuckRack) and project management software is a plus but not required
Why Join Us?
We work with brands that live at the intersection of lifestyle and experience—from top professional athletes to high-end real estate and golf destinations. You’ll gain exposure to a wide range of marketing disciplines and have the chance to work alongside passionate, strategic leaders who are deeply invested in your growth.
The anticipated salary range for this role is $55,000 – $70,000 per year, commensurate with experience.
Please submit a cover letter, resume, and samples of your best work.

Work arrangement
Yes