Junior Campaign Manager

About Us
Upskillist is an online learning company offering courses across a wide range of subjects to help people develop skills for their careers, interests and personal growth.
Job Overview
We are looking for a Junior Campaign Manager with 1–2 years of experience who is strong at campaign execution and attention to detail.
The ideal candidate should have hands-on experience using an email service provider (ESP) or marketing automation platform and be comfortable taking campaigns from setup and testing through launch, monitoring and reporting.
Key Responsibilities
Set up, schedule and execute email campaigns and automated journeys.
Create audience segments based on campaign requirements and user behaviour.
Configure subject lines, preheaders, content, CTAs, links and personalization.
Set up campaign triggers, filters, exclusions and suppression rules.
Conduct pre-launch QA, including links, personalization, targeting and sender details.
Test emails across desktop and mobile before launch.
Set up A/B tests for subject lines, content and CTAs when required.
Monitor campaign delivery, opens, clicks, conversions and failures.
Prepare regular campaign performance reports and highlight key observations.
Coordinate with content, design and development teams for campaign execution.
Maintain campaign calendars, trackers and documentation.
Support SMS and push notification campaign execution when required.
Qualifications
Bachelor’s degree in Marketing, Business, Communications or a related field.
1–2 years of hands-on experience in email marketing, CRM or marketing automation.
Experience using an email service provider or marketing automation platform to set up and execute campaigns.
Understanding of audience segmentation, automated journeys and campaign targeting.
Familiarity with key email metrics such as delivery rate, open rate, click-through rate and conversion rate.
Experience with campaign testing and QA.
Comfortable using Excel or Google Sheets for reporting.
Basic HTML/CSS knowledge would be an added advantage.
Strong attention to detail and ability to manage multiple campaigns simultaneously.
Good communication and collaboration skills.
What We’re Looking For
Someone who is hands-on, organised and dependable, can follow campaign briefs accurately, spot issues before launch and take ownership of assigned campaigns from setup through reporting.

Work arrangement
Yes