Senior Sales Lead – B2B Institutional Sales (HYBRID) school sales

Job Title :Senior Sales Lead – B2B Institutional Sales
Location - Hyderabad – Hybrid
Experience - 7–10 years of B2B Sales (Minimum 3 years of direct school sales experience)
Industry :Education Technology / K-12 Education / Student Wellbeing
CTC - ₹18–24 LPA
Job Function: B2B Sales | Institutional Sales | Business Development | Enterprise Sales
Job Brief
We are looking for an experienced Senior Sales Lead to drive new business with schools across the assigned territory.
You will manage the full sales cycle — from the first meeting with a Principal, Director, or Trustee to contract signing and handover to the implementation team.
This role is a unique mix of enterprise sales and student wellbeing. You will work with school leaders on a sensitive and important area: children's mental health and socio-emotional wellbeing.
We are looking for someone who can build trust, understand school needs, lead strong sales conversations, and close institutional deals with care and professionalism.
Responsibilities
B2B Institutional Sales
Own the annual new-business revenue target for the assigned territory.
Build and manage a strong pipeline of qualified schools.
Identify schools based on board, student strength, fee structure, and wellbeing needs.
Generate opportunities through existing school networks and new business development.
Build relationships with Principals, Directors, Trustees, Management Committees, Counsellors, and Wellness Coordinators.
Consultative Sales
Understand the school's current student wellbeing and counselling needs.
Identify gaps such as:
Lack of structured wellbeing programmes.
Counsellor-to-student ratio challenges.
Exam and board-year stress.
Behaviour and attendance concerns.
Parent escalations.
Lack of structured reporting and evidence.
Understand the framework and explain its value in a clear and trusted way.
Present the solution based on the school's size, needs, and decision structure.
Stakeholder & Decision Management
Work with academic heads, counsellors, finance teams, and trustees during the buying process.
Handle concerns around student wellbeing, parent sensitivity, data privacy, existing counsellors, and teacher workload.
Present solutions to senior school decision-makers.
Lead negotiations on pricing and commercial terms.
Closing & Account Growth
Own proposals, pricing, negotiation, and final closure.
Ensure a smooth handover to the implementation team.
Stay engaged during rollout to support a positive customer experience.
Drive renewals and expansion across multiple campuses.
Build referrals through Principal and school leadership networks.
Market Development
Maintain accurate CRM records and weekly sales forecasts.
Represent the organization at education conferences, Principal forums, and counsellor networks.
Build long-term relationships within the school ecosystem.
Qualifications
Mandatory Requirements
Graduate in any discipline.
7–10 years of B2B sales experience with an individual revenue target.
Minimum 3 years of direct sales experience with schools.
Experience selling one or more of the following to K-12 schools:
ERP
School Management Software
LMS
Assessment Solutions
Curriculum Solutions
Digital Classroom Solutions
Student Wellbeing Solutions
Other allied K-12 institutional products
Proven experience managing the complete institutional sales cycle.
Experience negotiating with Trustees, Finance Heads, or senior school management.
Verifiable sales performance for the last 3 years, including target, achievement, and average deal size.
Existing and activatable network of school decision-makers in and around Hyderabad.
Good understanding of CBSE, ICSE/CISCE, and State Board schools.
Strong English communication skills.
Fluency in Telugu and/or Hindi.
Comfortable with regular visits to school campuses.
High maturity, discretion, and sensitivity when working with matters related to children's mental health.
Preferred Qualifications
Experience selling wellbeing, SEL, counselling, or life-skills programmes to schools.
Background in psychology, education, or child development along with sales experience.
Experience selling to school groups or chains.
Experience converting one school relationship into multiple campus opportunities.
MBA or equivalent qualification.
Strong connections with Principal associations or counsellor networks.
Why Join Us?
This role gives you the chance to combine commercial success with meaningful work in student wellbeing.
You will work directly with school leaders and help institutions build stronger systems for student mental health and socio-emotional wellbeing.
Application Instructions
If you possess the qualifications and are driven to excel in your field, we warmly invite you to apply by sharing your updated resume at resumes@empglobal.ae or by applying directly through this platform.
Note: While we appreciate every application, only shortlisted candidates will be contacted. Your understanding is appreciated in this regard!

Work arrangement
Yes