Lead Generation Executive

Company Description Truzon Solar is a leading solar energy solutions provider in India, with over 18 years of experience and more than 15,000 satisfied customers across residential, industrial, and commercial sectors. The company delivers rooftop systems, ground-mounted solar projects, and PM-KUSUM solutions for farmers, helping clients lower energy costs and reduce their carbon footprint. With a workforce of 650+ in-house employees, strong after-sales support, and advanced technology, Truzon Solar is committed to reliability and customer satisfaction. Supported by brand ambassador Mahesh Babu, the organization is on a path toward an ₹1,000 Crore revenue milestone and an IPO, driven by a vision to make clean energy accessible and become India’s most trusted solar energy brand.
Role Description This is a full-time, on-site Lead Generation Executive role based in Shirur. The Lead Generation Executive will identify and qualify new business leads through phone calls, emails, field visits, and digital channels, focusing on residential, commercial, and industrial solar prospects. The role involves conducting market research to understand customer segments, competitors, and regional trends, and maintaining accurate lead data in CRM or tracking tools. The executive will coordinate with the sales team to schedule meetings or site visits, share prospect information, and support follow-up activities. Day-to-day responsibilities also include responding to inquiries, explaining Truzon Solar’s offerings, and contributing to lead-generation campaigns to support revenue growth.
Qualifications
Candidates should possess skills in New Leads and Lead Generation to identify, nurture, and qualify potential customers.
Candidates should possess skills in Market Research to analyze customer needs, competitor activities, and local market trends.
Candidates should possess strong Communication skills to interact effectively with prospects, explain solutions clearly, and build trust.
Candidates should possess basic to intermediate Sales skills to support conversions, handle objections, and collaborate with the sales team.
Relevant qualifications such as a diploma or bachelor’s degree in Business, Marketing, or a related field are preferred.
Prior experience in lead generation, telesales, field sales, or solar/renewable energy is an advantage.
Ability to work on-site in Shirur, manage multiple leads, and use CRM or lead-tracking tools efficiently.
Strong work ethic, goal orientation, and willingness to learn about solar energy solutions.

Work arrangement
No