Staff Software Engineer (UI)

Redefine the future of customer experiences. One conversation at a time.
At Nextiva, we’re reimagining how businesses connect, bringing together customer experience and team collaboration on a single, conversation centric platform. Powered by AI, driven by human innovation.
Our culture is forward thinking, customer obsessed and built on the belief that meaningful connections drive better business outcomes. Whether it’s through our signature Amazing Service®, the technology we create, or the experiences we cultivate, connection is at the core of who we are.
If you’re ready to collaborate with incredible people, make an impact, and help businesses everywhere deliver truly amazing experiences, this is where you belong.
Location: This is an onsite role based at Nextiva’s Bengaluru office (Wilshire III by MFAR, 492, Hobli, RHB Colony, Mahadevapura, Bengaluru, Karnataka 560048). Working together onsite strengthens how we operate, enabling faster decisions, clearer communication, and stronger execution, so you can make a greater impact and move work forward with speed and clarity.
In-Office Expectation: This role is expected to work onsite four days per week, with the potential to increase to five days per week, as required by the business. Specific scheduling and flexibility will be guided by your leader to support both team collaboration and individual productivity.
The Staff Engineer – Frontend is a senior individual contributor role for a hands-on technical leader with deep frontend expertise, strong ownership instincts, and a highly collaborative mindset. This role is responsible for driving the execution, architecture, and modernization of our web applications while remaining actively engaged in writing high-quality production code.
As a strong IC, you will own complex frontend initiatives end to end, make sound technical and design decisions, and raise the bar for performance, scalability, reliability, and user experience. You will collaborate closely with product, design, backend engineering, and other cross-functional partners to align technical solutions with business goals and deliver impactful, user-centered experiences.
Beyond execution, you will influence technical direction through architecture reviews, code reviews, mentorship, and engineering best practices. You will also be open to providing team leadership when needed, helping guide priorities, support execution, unblock engineers, and foster a high-performing, collaborative engineering culture.
This role is ideal for someone who leads through expertise, execution, collaboration, and influence, with a growth path toward either deep frontend specialization or broader engineering leadership.
We are seeking a Staff Engineer – Frontend (UI) to drive the evolution of our web applications and contribute to Nextiva’s mission of delivering exceptional customer experiences through a unified, modern platform powered by AI and automation.
Responsibilities
Lead the rebuild and modernization of existing web applications to improve performance and user experience
Collaborate closely with design teams to translate UI/UX concepts into high-quality, scalable interfaces
Write clean, maintainable, and high-performance React-based frontend code
Take ownership of end-to-end feature delivery, from design to deployment
Influence frontend engineering standards through architecture discussions, code reviews, and engineering best practices
Debug complex issues, identify bottlenecks, and optimize frontend performance
Work with and improve CI/CD pipelines for frontend delivery
Evaluate and adopt modern tools/libraries (e.g., TanStack, data/query tools)
Ensure consistency, scalability, and maintainability of frontend architecture
Collaborate with cross-functional teams including product, backend, and QA
Define and evolve frontend architecture standards across a multi-package monorepo
Own and evolve shared design systems and component libraries used across the platform
Review PRs with attention to architectural patterns, accessibility, maintainability, and code quality
Support and mentor engineers across the team and provide team leadership support when needed
Requirements
Basic Qualifications
9–12 years of experience in frontend development
Strong expertise in React and core frontend fundamentals (JavaScript, HTML, CSS)
Proven experience working in product-based organizations
Deep understanding of the end-to-end product development lifecycle
Strong experience in debugging, performance optimization, and scalability
Experience with CI/CD pipelines and modern development workflows
Solid foundation in computer science fundamentals
Strong TypeScript expertise (strict mode, generics, type guards — no any)
Experience with monorepo tooling (Turborepo, pnpm workspaces, or Nx)
Experience building or contributing to a shared design system / component library
Hands-on experience with Tailwind CSS or utility-first styling approaches
Preferred Qualifications
Experience with React Native or mobile development
Exposure to modern state/data management libraries (e.g., TanStack)
Flexibility to work across web, mobile, or browser extensions
Familiarity with modern frontend architecture patterns
Experience with real-time / WebSocket-driven UIs (live messaging, presence, telephony)
Familiarity with TanStack ecosystem (Router, Query, Form)
Experience with Storybook-driven component development and testing
Exposure to headless UI libraries (Base UI, Radix, Ark UI) for building design system primitives
AI & Modern Engineering Expectations
Leverage AI tools to improve development efficiency through code generation, debugging assistance, testing, and developer productivity
Understand how AI-powered experiences can improve customer engagement, personalization, and platform usability
Stay current with emerging AI-assisted engineering practices, tools, and frontend development trends
Contribute to building modern, scalable user experiences aligned with Nextiva’s AI-powered Unified-CXM platform vision
Additional Qualities
Strong sense of ownership and accountability
Self-motivated with the ability to work in fast-paced environments
Ability to manage multiple priorities and meet deadlines
Strong attention to detail and commitment to quality
Collaborative team player with mentoring mindset
Willingness to learn, adapt, and adopt new technologies
Nextiva DNA (Core Competencies)
Nextiva’s most successful team members share common traits and behaviors:
Drives Results: Action-oriented problem solvers who quickly bring clarity and simplicity to ambiguity, challenge the status quo, and lead meaningful change; celebrating wins to fuel momentum. They act swiftly and pragmatically, learning and improving as they go.
Critical Thinker: Data-driven, forward-thinking individuals who identify key drivers, anticipate risks, and deliver clear recommendations. They confidently leverage AI and automation to reduce friction, improve decision-making, and focus on higher-value work.
Right Attitude: Collaborative, competitive, and resilient team players who jump in to solve tough problems, learn from setbacks, and foster a culture of service, respect, and care for customers and teammates.
Total Rewards
Our Total Rewards offerings are designed to allow our employees to take care of themselves and their families so they can be their best, in and out of the office.
Our compensation packages are tailored to each role and candidate's qualifications. We consider a wide range of factors, including skills, experience, training, and certifications, when determining compensation. We aim to offer competitive salaries or wages that reflect the value you bring to our team. Depending on the position, compensation may include base salary and/or hourly wages, incentives, or bonuses.
Medical 🩺 - Medical insurance coverage is available for employees, their spouse, and up to two dependent children with a limit of 500,000 INR, as well as their parents or in-laws for up to 300,000 INR. This comprehensive coverage ensures that essential healthcare needs are met for the entire family unit, providing peace of mind and security in times of medical necessity.
Group Term & Group Personal Accident Insurance 💼 - Provides insurance coverage against the risk of death / injury during the policy period sustained due to an accident caused by violent, visible & external means.
Coverage Type - Employee Only
Sum Insured - 3 times of annual CTC with minimum cap of INR 10,00,000
Free Cover Limit - 1.5 Crore
Work-Life Balance ⚖️ - 15 days of Privilege leaves per calendar year, 6 days of Paid Sick leave per calendar year, 6 days of Casual leave per calendar year. Paid 26 weeks of Maternity leaves, 1 week of Paternity leave, a day off on your Birthday, and paid holidays
Financial Security💰 - Provident Fund & Gratuity
Wellness 🤸‍ - Employee Assistance Program and comprehensive wellness initiatives
Growth 🌱 - Access to ongoing learning and development opportunities and career advancement
At Nextiva, we're committed to supporting our employees' health, well-being, and profession

Work arrangement
No