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About Collegedunia
Collegedunia is one of India’s leading education platforms, helping students discover the best colleges in India and abroad. From college research and exam prep to applications and campus insights, we simplify the entire student journey.
Founded in 2014, Collegedunia is consistently ranked among the top education portals by SimilarWeb and recognized as “Best Educational Portal” by IAMAI. It has also been featured among Top 100 Startups in Asia by Tech in Asia.
Backed by a team of 1000+ young and driven professionals, Collegedunia continues to scale rapidly, with strong growth and industry recognition.
Backed by strong fundamentals, Collegedunia has crossed ₹200 Cr in revenue and turned profitable, with ambitions to scale 3X and go public — read the full story
Role Summary
As an Ad Operations Executive, you will support the end-to-end execution of mobile advertising campaigns — from setup and quality checks through to monitoring, troubleshooting, and reporting — while building a strong foundation in AdTech platforms and processes.
Roles & Responsibilities
Assist in the trafficking, testing, and execution of mobile advertising campaigns.
Support accurate campaign setup, monitoring, pacing, and delivery across programmatic and mediated demand. Monitor campaign performance and identify basic delivery, performance, and reporting issues.
Assist in troubleshooting campaign-related issues in coordination with senior team members and internal/external partners.
Perform quality checks on ad creatives, campaign settings, tracking links, and ad tags before and after campaign launch.
Assist in managing new demand partners, ad formats, and platform updates.
Maintain campaign trackers, reports, and operational documentation.
Coordinate with internal teams such as Sales, Account Management, Product, and Technical teams for campaign requirements.
Learn and apply key mobile advertising and AdTech concepts, including SDKs, programmatic advertising, SSPs, DSPs, mediation, and ad exchanges.
Support regular reporting and analysis of operational and campaign performance metrics.
Follow defined processes and timelines to ensure smooth and accurate campaign execution.
Escalate technical or delivery issues to senior team members and follow up until resolution.
Requirements
1–2 years of experience in Mobile Advertising, AdTech, Digital Marketing, or Ad Operations.
Basic understanding of digital advertising concepts such as impressions, clicks, CTR, CPM, CPC, and conversions.
Willingness to learn about mobile advertising, programmatic advertising, SSPs, DSPs, mediation, exchanges, and mobile SDKs.
Basic understanding of mobile advertising and attribution concepts is an advantage.
Good analytical and problem-solving skills with attention to detail.
Good communication and stakeholder coordination skills.
Basic knowledge of MS Excel/Google Sheets and reporting.
Ability to manage multiple tasks and meet deadlines.
Strong willingness to learn AdTech tools, platforms, and campaign management processes.
B.Tech is mandatory (Computer Science, IT, or a related engineering discipline preferred).
Location
Onsite, Gurgaon
Work arrangement
No
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