Performance Marketing Specialist (Meta Ads + Google Ads)

Growvex Digital | Jaipur
Growvex Digital is a founder-led performance marketing agency based in Jaipur. We run Meta Ads, Google Ads, creatives, and Shopify growth for D2C and service brands across fashion, innerwear, ethnic wear, beauty, education, F&B, healthcare, hospitality and more.
We don’t sell vanity metrics. We sell ROAS, AOV, CPA and revenue. If you live inside Ads Manager and Google Ads and actually care about the numbers, this role is for you.
What you’ll do
Plan, launch and optimise Meta (Facebook + Instagram) and Google Ads campaigns (Search, Shopping, Performance Max, YouTube, Demand Gen)
Own day-to-day account management: structure, targeting, bidding, budgets, creative testing and scaling
Track and improve core KPIs: ROAS, CPA, AOV, CTR, conversion rate, MER
Set up and maintain tracking (Meta Pixel, Conversions API, GA4, GTM)
Analyse performance daily/weekly, find what’s working, kill what isn’t, and report clearly
Work with the creative team on UGC, statics and video that actually convert
Handle multiple client accounts across D2C and service brands
Stay updated on platform changes and apply them fast
What we’re looking for
2–4 years of hands-on experience running Meta Ads and Google Ads
Strong understanding of performance KPIs and how they connect to actual business results
Comfortable managing and scaling paid budgets (experience with ₹5L–₹70L+/month accounts is a plus)
Good with Excel/Google Sheets and campaign reporting
Experience with e-commerce / Shopify brands preferred
You should be able to explain why a campaign is working or failing, not just screenshot the dashboard
Nice to have
Meta Blueprint / Google Ads certifications
Experience with Advantage+, lookalikes, catalog ads, PMax
Basic understanding of landing page / funnel conversion
LinkedIn Ads or Microsoft Ads exposure
Location
Jaipur (on-site). We’re building the team here.

Work arrangement
No