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🚨 WE’RE HIRING | Performance / Growth Marketing Manager
📍 Location: Delhi💼
Experience: 4–5+ Years🏢
Brand: Rabitat
We’re not looking for someone who has “managed” Meta Ads.We’re looking for someone who has SCALED them. 🚀If you’ve handled ₹50L+ monthly ad spends, know your ROAS from your CAC, and can spot a CPM spike before it becomes a problem — we want to talk.
What you’ll own:📈 Campaign Execution
Build & scale Meta Ads across Advantage+, Manual, Retargeting & Lookalike campaigns
Manage Google Ads — Search, Shopping & Performance Max
Drive daily budget pacing and bid optimization against ROAS/CPA targets
🔎 Monitoring & Diagnostics
Track CPM, CTR, ROAS, CPA & delivery health
Identify and troubleshoot CPM spikes, conversion drops, creative fatigue, audience saturation & tracking issues
Work with tech/dev teams on Pixel, CAPI & tracking health
🎨 Creative + Funnel
Run structured creative testing across formats, languages & concepts
Support TOF / MOF / BOF funnel strategy and budget allocation
Build creative performance trackers and turn insights into action
📊 Reporting & Planning
Own daily/weekly performance reporting across Spend, Revenue, ROAS & funnel performance
Support SKU-level DRR, inventory-led media planning and major sale campaigns
Monitor and optimize performance during EOSS & key sale events
🤝 Cross-functional
Partner with Shopify/eCommerce teams on landing pages, offers & product listings
Coordinate with Ops/Logistics to align ad spends with inventory availability
🎯 What we need from you:
✔️ 4–5+ years of scaling Meta Ads for D2C/e-commerce
✔️ Experience managing ₹50L+ monthly spends while maintaining ROAS/CAC targets
✔️ Strong understanding of Pixel, CAPI, Custom Events, GA4 & attribution
✔️ Strong creative instinct — you understand why an ad works
✔️ Ability to make fast, data-backed decisions
✔️ Hands-on operator who can execute, diagnose and optimize
🚫 Don't apply if:❌ Your primary experience is reviewing agency reports
❌ “The algorithm changed” is your go-to explanation
❌ You need weeks to understand what the numbers are telling you
❌ You’ve only managed campaigns but never actually scaled themIf you’ve scaled Meta before and want the freedom to make decisions, test aggressively and drive growth — send us your numbers.
📩 DM me your profile at shirin.khan@rabitat.com
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